Partner Marketing

Introduction:

This position is seeking mid-level candidates (up to 8 years of experience) with a background in tech B2B partner marketing to support the development and execution of marketing strategies and campaigns for an enterprise technology client’s partners. The ideal candidate will have experience working with ISV partners and will play a key role in driving joint solution awareness, lead generation, and revenue growth through collaborative marketing efforts.

Responsibilities:

• Develop and execute marketing strategies and campaigns for partners
• Drive joint solution awareness and lead generation
• Collaborate with ISV partners to maximize marketing efforts
• Analyze data and provide actionable insights to optimize marketing strategies
• Create compelling content to support partner marketing initiatives
• Coordinate events to showcase joint solutions and drive partner engagement
• Work cross-functionally with sales, product, and marketing teams to align partner marketing efforts

Requirements:

Required Qualifications:

• Bachelor's degree in Marketing, Business, or a related field
• Up to 8 years of experience in B2B partner marketing, preferably in the tech industry. ISV experience strongly preferred
• Functional understanding of cloud technology and generative AI solutions
• Strong communication and relationship-building skills
• Ability to analyze data and provide actionable insights
• Proficiency in content creation and event coordination

Preferred Skills:

• Experience with business-to-business marketing
• Knowledge of revenue growth strategies
• Background in marketing within the tech industry
• Experience with cloud computing technologies
• Strong event coordination skills
• Ability to build and maintain relationships with partners