Overview
On Site
USD 120,000.00 - 165,000.00 per year
Full Time
Skills
Point Of Sale
Public Relations
Accountability
Acquisition
Collaboration
Partnership
Messaging
Promotions
Sales
Communication
Finance
Customer Acquisition
KPI
Leadership
SAP BASIS
Brand
Research
Conflict Resolution
Problem Solving
Marketing Strategy
Product Marketing
Project Management
Product Management
Profit And Loss
Management
Go-To-Market Strategy
Mobile Applications
API
Business-to-business
Retail
Marketing
Business Transformation
Law
Job Details
Description
SUMMARY As the Sr. Product Marketing Partner, you will be responsible for storytelling, developing go-to-market strategies, building marketing programs, and ultimately driving growth within our digital experience platforms, point-of-sale services, and API services. The Sr. Product Marketing Partner will lead proactive discussions with P&L leaders and own planning, brief creation, data and market insight gathering, and communication execution that delivers on-time messaging to key targets while leveraging optimal delivery vehicles, both digital and traditional. This role will work cross-departmentally to serve as a liaison and advocate between Marketing, Creative, PR, Research and Insights, and P&L teams. This position will be accountable for growing awareness, acquisition, and retention. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned. Provides thought-partnership for dedicated P&L's, by learning and immersing yourself into their businesses and internalizing goals. Proactively drives conversations and collaborates with P&L owners and leadership to identify unique competitive advantages. Curates storylines, value statements, messaging, promotions, and experiences. Collaborates with sales and technology partners to understand and leverage customer data to drive segmentation, targeting, and communication strategies. Develops a communications and go-to-market strategy to engage various audience segments with the right message at the right time, including new product/offering launches. Identifies relevant key performance indicators (KPI's), monitoring and analyzing marketing efforts to make ongoing optimizations to drive financial efficiency and maximize gains. Identifies opportunities to develop new channels and/or expand existing channels to deliver increased awareness, education, and ultimately customer acquisition. Communicates plans, tactics, and results (KPI's) laterally across organization and upwardly to senior leadership on a consistent basis. Leverages Marketing and Digital teams to drive brand consistency across touchpoints, creative assets, and campaign integration. Edits and/or creates written content as needed by collaborating with Creative team to drive relevant, on-brand, and high-quality marketing materials. Understands business implications of decisions; displays orientation to profitability; demonstrates knowledge of market and competition; aligns work with strategic goals. Synthesizes complex or diverse information; collects and researches data; works with the research and insights team to garner insights and uses intuition and experience to complement data. Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations. Travels 20-25%.
Skills
Product marketing, Marketing strategy, product marketing management, project management, product management, p&l, p&l analysis
Top Skills Details
Product marketing,Marketing strategy,product marketing management,project management,product management,p&l,p&l analysis
Additional Skills & Qualifications
QUALIFICATIONS Bachelor's degree required in Marketing or a related field Must have 8+ years of experience in marketing, with a track record of spearheading and managing multiple priorities, delivering exceptional products and services, and contributing to business goals Experience building and executing go-to-market strategies and marketing programs for digital experience platforms, mobile apps, and/or API services, both B2B and B2C Deep knowledge of marketing channels, measurement, and technical capabilities Strong technical aptitude to understand and clearly convey key product and differentiators Must possess an understanding of marketing measurement and how tactics ultimately tie to business performance and have working knowledge of digital-first, modern marketing approaches to drive communications Experience in applying marketing strategies and best practices to successfully create and implement marketing initiatives that drive business results and help achieve growth goals Must have the ability to embrace new technologies and services PHYSICAL REQUIREMENTS Prolonged periods sitting at a desk and working on a computer. Occasionally required to stand; walk; use hands to finger, handle, or touch objects or controls; and talk or hear.
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $120000.00 - $165000.00/yr.
Full Benefits.
15%-22.25% Bonus annually. Blended from company and individual performance.
4+ weeks of PTO
Have Benefits Guide if requested.
Workplace Type
This is a hybrid position in Raleigh,NC.
Application Deadline
This position is anticipated to close on May 9, 2025.
About TEKsystems and TEKsystems Global Services
We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.
The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
SUMMARY As the Sr. Product Marketing Partner, you will be responsible for storytelling, developing go-to-market strategies, building marketing programs, and ultimately driving growth within our digital experience platforms, point-of-sale services, and API services. The Sr. Product Marketing Partner will lead proactive discussions with P&L leaders and own planning, brief creation, data and market insight gathering, and communication execution that delivers on-time messaging to key targets while leveraging optimal delivery vehicles, both digital and traditional. This role will work cross-departmentally to serve as a liaison and advocate between Marketing, Creative, PR, Research and Insights, and P&L teams. This position will be accountable for growing awareness, acquisition, and retention. ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned. Provides thought-partnership for dedicated P&L's, by learning and immersing yourself into their businesses and internalizing goals. Proactively drives conversations and collaborates with P&L owners and leadership to identify unique competitive advantages. Curates storylines, value statements, messaging, promotions, and experiences. Collaborates with sales and technology partners to understand and leverage customer data to drive segmentation, targeting, and communication strategies. Develops a communications and go-to-market strategy to engage various audience segments with the right message at the right time, including new product/offering launches. Identifies relevant key performance indicators (KPI's), monitoring and analyzing marketing efforts to make ongoing optimizations to drive financial efficiency and maximize gains. Identifies opportunities to develop new channels and/or expand existing channels to deliver increased awareness, education, and ultimately customer acquisition. Communicates plans, tactics, and results (KPI's) laterally across organization and upwardly to senior leadership on a consistent basis. Leverages Marketing and Digital teams to drive brand consistency across touchpoints, creative assets, and campaign integration. Edits and/or creates written content as needed by collaborating with Creative team to drive relevant, on-brand, and high-quality marketing materials. Understands business implications of decisions; displays orientation to profitability; demonstrates knowledge of market and competition; aligns work with strategic goals. Synthesizes complex or diverse information; collects and researches data; works with the research and insights team to garner insights and uses intuition and experience to complement data. Identifies and resolves problems in a timely manner; gathers and analyzes information skillfully; develops alternative solutions; works well in group problem solving situations. Travels 20-25%.
Skills
Product marketing, Marketing strategy, product marketing management, project management, product management, p&l, p&l analysis
Top Skills Details
Product marketing,Marketing strategy,product marketing management,project management,product management,p&l,p&l analysis
Additional Skills & Qualifications
QUALIFICATIONS Bachelor's degree required in Marketing or a related field Must have 8+ years of experience in marketing, with a track record of spearheading and managing multiple priorities, delivering exceptional products and services, and contributing to business goals Experience building and executing go-to-market strategies and marketing programs for digital experience platforms, mobile apps, and/or API services, both B2B and B2C Deep knowledge of marketing channels, measurement, and technical capabilities Strong technical aptitude to understand and clearly convey key product and differentiators Must possess an understanding of marketing measurement and how tactics ultimately tie to business performance and have working knowledge of digital-first, modern marketing approaches to drive communications Experience in applying marketing strategies and best practices to successfully create and implement marketing initiatives that drive business results and help achieve growth goals Must have the ability to embrace new technologies and services PHYSICAL REQUIREMENTS Prolonged periods sitting at a desk and working on a computer. Occasionally required to stand; walk; use hands to finger, handle, or touch objects or controls; and talk or hear.
Experience Level
Intermediate Level
Pay and Benefits
The pay range for this position is $120000.00 - $165000.00/yr.
Full Benefits.
15%-22.25% Bonus annually. Blended from company and individual performance.
4+ weeks of PTO
Have Benefits Guide if requested.
Workplace Type
This is a hybrid position in Raleigh,NC.
Application Deadline
This position is anticipated to close on May 9, 2025.
About TEKsystems and TEKsystems Global Services
We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.
The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.