Social Media Specialist- Locals required

** UTAH Residents required ****

*** REMOTE ROLE *****

**** PART-TIME *** upto 20 hours per week ****

Required Skills:

• Excellent written and verbal communication skills.
• Three or more years of experience managing or maintaining a company s or a governmental agency s social media account, including: developing a social media strategy, developing social media campaigns, creating and posting engaging content, maintaining a social media calendar, responding to comments and messages from the public when appropriate, using analytics software to assess the success of a campaign and to monitor metrics on the account.
• Experience with design and simple video editing (Illustrator, PhotoShop, Canva, AdobeExpress, Premiere, etc.).
• Experience with accessibility and alt text for content compliance with the Americans with Disabilities Act.
• Experience using a company or agency style guide to guide content creation that is consistent with the agency s brand.
• Experience working with staff across multiple sections or departments within a company or agency to curate content.

Responsibilities:

• The contractor shall provide strategy and support for social media platforms. The services provided shall include, but are not exclusive to the following:
• Working with the communications team to develop social media strategy and expand the agency s social media audience and reach.
• Creating and posting original content to the agency s social media platforms.
• Developing a social media calendar.
• Monitoring public feedback in comments and direct messages.
• Monitoring and tracking engagement metrics for further strategy development.
• The contractor will log and bill for hourly services and maintain digital correspondence as evidence.
• Social media platforms would include, at a minimum: Facebook, Instagram, and Twitter (X), as well as occasional work on LinkedIn.
• The hours would be "as needed," but would likely end up being about 15-20 hours per week on average.
• Follows prescribed data standards, policies and procedures, information security/information assurance policies, principles, and practices.