Overview
On Site
USD 110,000.00 - 120,000.00 per year
Full Time
Skills
Pivotal
New Business Development
Management
Distribution
Collaboration
Brand
Customer Engagement
Law
Attention To Detail
Google Analytics
Customer Relationship Management (CRM)
Digital Marketing
Google AdWords
Facebook
Market Research
Competitor Analysis
Communication
Leadership
Brand Management
Collateral Management
Analytical Skill
FOCUS
Decision-making
Innovation
Finance
Accounting
Marketing
Legal
Customer Support
Online Training
Artificial Intelligence
Insurance
.NET
Job Details
Description
We are looking for an experienced Director of Marketing to lead strategic initiatives and elevate brand presence in the law firm industry. This role requires a creative and analytical individual who can drive impactful campaigns, manage marketing tools, and deliver measurable business results. Based in West Chester, Pennsylvania, you will play a pivotal role in shaping individual attorney's strategy and ensuring new business development.
Responsibilities:
Develop and implement comprehensive marketing strategies tailored to the law firm industry.
Conduct in-depth market and competitor research to identify opportunities and trends.
Oversee digital marketing initiatives, including campaign planning, advertisements, and brand awareness efforts.
Lead the creation and distribution of marketing collateral to support business objectives.
Collaborate with cross-functional teams to align marketing strategies with overall business goals.
Build and maintain strong relationships with stakeholders to enhance brand presence.
Identify innovative approaches to enhance customer engagement and drive growth.
Requirements
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
We are looking for an experienced Director of Marketing to lead strategic initiatives and elevate brand presence in the law firm industry. This role requires a creative and analytical individual who can drive impactful campaigns, manage marketing tools, and deliver measurable business results. Based in West Chester, Pennsylvania, you will play a pivotal role in shaping individual attorney's strategy and ensuring new business development.
Responsibilities:
Develop and implement comprehensive marketing strategies tailored to the law firm industry.
Conduct in-depth market and competitor research to identify opportunities and trends.
Oversee digital marketing initiatives, including campaign planning, advertisements, and brand awareness efforts.
Lead the creation and distribution of marketing collateral to support business objectives.
Collaborate with cross-functional teams to align marketing strategies with overall business goals.
Build and maintain strong relationships with stakeholders to enhance brand presence.
Identify innovative approaches to enhance customer engagement and drive growth.
Requirements
- College degree with a minimum of 3 years applicable experience. Law firm experience is required.
- Proven experience in a senior marketing role, preferably in the law firm or services industry requiring attention to detail.
- Proficiency with marketing tools such as Google Analytics, CRM systems, and CMS platforms
- Strong knowledge of digital advertising, including Google AdWords and Facebook Insights.
- Expertise in market research and competitor analysis.
- Demonstrated ability to lead and execute successful marketing campaigns.
- Exceptional communication and leadership skills.
- Familiarity with brand development and collateral management.
- Analytical mindset with a focus on data-driven decision making.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.