Overview
Skills
Job Details
Position: Adobe Experience Platform (AEP) Architect
Duration: 12+ months contract
Location: Phoenix, AZ (Onsite - Hybrid)
JOB DESCRIPTION
SKILLS NEEDED : Adobe Experience Platform including RealTime CDP Journey Optimizer Decisioning Service and Adobe Target, Integration Orchestration, integrations between AEP and external systems CRM analytics platforms
Solution Architecture Strategy
Lead the architecture and design of personalization solutions using Adobe Experience Platform RealTime CDP Journey Optimizer Adobe Target and Audience Manager
Develop enterprise personalization blueprints aligned with business goals marketing strategies and customer experience visions
Define and maintain personalization roadmaps ensuring scalable high performing solutions
Adobe Experience Platform Expertise
Architect AEP data models XDM schemas ingestion pipelines and profile unification strategies
Define identity resolution strategies segment definitions and audience activation workflows
Leverage AEP Decisioning Services for realtime content and offer personalization
Integration Orchestration
Design integrations between AEP and external systems CRM analytics platforms marketing automation ecommerce call center etc
Enable cross channel orchestration with Adobe Journey Optimizer and realtime triggers
Collaborate with engineering teams to ensure seamless API based and batch based data exchanges
Governance Compliance Performance
Ensure compliance with GDPR CCPA and data governance best practices
Optimize AEP configurations for performance scalability and cost efficiency
Establish governance frameworks for audience and personalization rule management
Stakeholder Engagement Leadership
Act as the personalization thought leader for internal and external stakeholders
Partner with marketing analytics and technology teams to identify use cases and deliver business outcomes
Mentor junior architects and implementation teams on best practices
Required Skills Experience
12 years in Digital Marketing Mar Tech or Data Architecture with a strong focus on personalization
5 years hands on experience with Adobe Experience Platform including RealTime CDP Journey Optimizer Decisioning Service and Adobe Target
Strong knowledge of XDM schema s identity resolution segment building decisioning and activation
Proven track record of delivering enterprise scale personalization solutions
Strong understanding of data privacy regulations and customer data governance
Familiarity with cloud platforms AWS Azure Google Cloud Platform and modern integration patterns APIs event streaming ETL
Excellent communication presentation and stakeholder management skills
Preferred Qualifications
Adobe Certified Expert in AEP or related Adobe Experience Cloud products
Exposure to retail BFSI travel or telecom industries with largescale personalization needs