Salesforce BA with Marketing Cloud

Overview

On Site
Depends on Experience
Full Time

Skills

SFDC BA
Salesforce BA
Marketing Cloud

Job Details

Role - Salesforce BA with Marketing Cloud
Location - Cupertino, CA - onsite mandatory Related Technical Skills required
Strong knowledge of Consumer, Retail, Enterprise channel & End customer sales. Experience in Sales operations, partner management & enablement preferred.
5 + years of experience as a business analyst and admin role leading enterprise-scale CRM, PRM projects.
Deep understanding of Salesforce Platform functionality and best practices, with emphasis in Experience Cloud, Sales Cloud & Marketing Cloud
Strong experience in implementation; ability to determine whether requirements are configuration, customization, and/or integrations with external systems
Hands-on experience on configuration of platform features including user management, profiles, permission sets, role hierarchy, org-wide defaults, sharing rules, territories, custom objects, new page layouts, custom fields, formula fields, validations, workflows rules, email templates, process builder, flows, lightning pages, managed packages, etc.
Experience with the Salesforce AppExchange and a deep understanding of both this ecosystem as well as native Salesforce capabilities.
Experience with Agile / Scrum delivery models
Prior experience in SDLC project management and analysis including scoping / timeline management, documenting use cases, process flows/swim lane diagrams, requirements, user acceptance testing, change management, etc.
Working knowledge of process documentation & project management software
Experience working with large-scale, complex datasets and using salesforce data tools.
Superior ability to design and implement dashboards on Einstein Analytics/ Tableau CRM preferred and reports to deliver business insight
Keen understanding of system security and controls

Education
BS or equivalent degree in Business management, Computer Science, Engineering or related discipline required. MBA degree preferred.

Salesforce certifications:

Salesforce Administrator Certification (required)
Agile SCRUM Master certification (preferred)
Salesforce Experience Cloud Consultant Certification (required)
Salesforce Sales Cloud Consultant Certification (preferred)
Salesforce Marketing Cloud Consultant (preferred)

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