Omnichannel Business Analyst

Overview

Remote
$50 - $56
Contract - W2
Contract - 12 Month(s)

Skills

Omnichannel Business Analyst
OmniChannel
Testing
Ecommerce
Digital

Job Details

Immediate need for a talented Omnichannel Business Analyst. This is a 12+ months contract opportunity with long-term potential and is located in U.S(Remote). Please review the job description below and contact me ASAP if you are interested.

Job ID: 25-78016
Pay Range: $50 - $56/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).

Key Responsibilities:

  • Omnichannel/Merchandizing Analyst (70%)
  • Digital product analytics.
  • Define, track, and report on key digital KPIs (ATC, CVR, Shop to CVR, AOV, abandonment, etc.) for both app and web.
  • Build and maintain automated dashboards to monitor product funnels, customer path to purchase, feature engagement, and merchandizing placements.
  • Conduct funnel and cohort analyses to uncover drop-off points and recommend tech improvements to the team.
  • Digital customer behavioural analytics.
  • Segmentation of users to identify high-impact audiences or audiences with specific propensities to products.
  • Map end-to-end customer journeys across touchpoints to understand contextually how products differ based on the customer journey.
  • Create insights on how merchandizing strategies affect BAU and quantify behavioural changes of those strategies and initiatives.
  • Omnichannel Experimentation / Testing.
  • Based on data, provide experimentation suggestions and strategies that would meaningfully improve merchandizing performance on digital.
  • Create reporting and readouts of launched experiments.
  • Assist in PVT (production validation testing) on net new features/initiatives that roll out to ensure no bugs or issues exist.

Key Requirements and Technology Experience:

  • Key skills; OmniChannel , Testing, Ecommerce, Digital
  • Ecomm campaign analytics support (30%)
  • Own A/B testing analytics performance readouts, which includes creating automated dashboards and decks for internal teams and stakeholders.
  • Own LTO digital analytics performance and create analytics readouts to support the marketing calendar.
  • Maintenance and quality assurance of existing dashboards.

Our client is a leading Restaurant Industry, and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.

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