Overview
Skills
Job Details
Top Requirements:
- 7+ years with Adobe Analytics
- Experience with Adobe Launch, Adobe Target, various adobe products AND the INTEGRATION of their products with other products is huge
Job Description:
Leads initiatives focused on analytics implementation, customization, and automation of data collection processes.
Develops cohesive measurement strategies and planning that ensures data collection aligns to client s priorities.
Recommends processes for integrating platforms ensuring free flow data between systems.
Have solid analytics implementation experience across the life cycle and digital platforms (including web, responsive and native apps) using Adobe Analytics especially for big retail client s having complex eco-systems (multiple sites/apps, 100s of custom tags, multiple implementation techniques for main site/syndicate sites etc.)
Must be hands-on and work as part of technical analytics team for data framework implementations using (Adobe Analytics, Adobe Target, Adobe Launch, Adobe Mobile SDK)
Design, develop and implement technical tagging requirements for company web, mobile and app platforms. Be able to create SDR and convert it to exact script code to be added on page/app screens or user actions on page.
Develop and perform code modifications, testing and deployment where appropriate.
Enhance requirements for digital data layers (event based like ACDL) within company Tag Management solution (Adobe Data Collection, Ensighten, Tealium).