Strategic Marketing Manager

  • Saint Charles, MO
  • Posted 2 days ago | Updated 7 hours ago

Overview

On Site
USD 140,000.00 - 150,000.00 per year
Full Time

Skills

SAINT
Bridging
Product Innovation
Go-To-Market Strategy
Management
Product Launch
Market Analysis
Sales Engineering
Mentorship
Product Marketing
Talent Management
Decision-making
Business Marketing
Strategic Marketing
Manufacturing
Research
Leadership
Collaboration
Pricing Strategy
Microsoft Dynamics
Microsoft Excel
Microsoft PowerPoint
Microsoft Power BI
Business-to-business
Product Management
Brand
Content Marketing
Innovation
Finance
Accounting
Marketing
Legal
Customer Support
Online Training
Artificial Intelligence
Insurance
.NET

Job Details

Description

We are looking for an experienced Product Marketing Manager to join a leading manufacturer in the industrial coding and labeling sector, based in Saint Charles, Missouri. In this role, you will take on a strategic position bridging market insights with product innovation, ensuring solutions meet evolving demands in the food, beverage, and manufacturing industries. This is an exciting opportunity to lead innovation initiatives, guide product strategies, and collaborate across departments to drive measurable business growth.

Responsibilities:
Lead efforts to capture customer insights and identify unmet market needs, translating them into product opportunities.
Develop and execute targeted product and market strategies, including value propositions and go-to-market plans.
Manage the innovation pipeline, overseeing the entire lifecycle from opportunity identification to product launch.
Conduct market analyses to assess potential opportunities, size markets, and evaluate competitive landscapes.
Collaborate with cross-functional teams, including Sales, Engineering, and Product Management, to align on innovation and execution.
Ensure successful deployment and adoption of new solutions, driving measurable results post-launch.
Coach and mentor product marketing staff, fostering talent development within the team.
Leverage tools such as Microsoft Dynamics, Excel, and Power BI to enhance data-driven decision-making and strategy formulation.

Requirements

Bachelor's degree in Business, Marketing, or a related technical discipline.
5-7+ years of experience in strategic marketing, product management, or innovation within manufacturing industries.
Familiarity with food and beverage manufacturing or industrial equipment markets.
Demonstrated ability to conduct voice-of-customer research and develop compelling value propositions.
Proven experience in cross-functional leadership and collaboration.
Strong financial and pricing strategy acumen.
Proficiency in tools such as Microsoft Dynamics, Excel, PowerPoint, and Power BI.
Solid background in B2B marketing and product management, with expertise in brand and content marketing.

Innovation starts with people.

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.

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