Overview
Skills
Job Details
Role Overview
We are looking for an experienced Adobe Customer Journey Analytics (CJA) Developer to lead analytics development within our Marketing Optimization team. You will work cross-functionally with journey management, MarTech, data science, and architecture teams to deliver advanced, omni-channel customer insights.
As the CJA Development Lead, your responsibilities include building and optimizing Data Views, ensuring data quality, and implementing solutions that connect Adobe CJA with AEP, AJO, and other tools to drive marketing performance and customer journey visibility.
Key Responsibilities-
Design, enhance, and maintain Adobe CJA Data Views and Connections for high-performance analytics.
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Align CJA solutions with Adobe Journey Optimizer (AJO) and broader MarTech architecture.
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Create custom reporting workarounds to address platform limitations.
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Resolve data quality issues and develop robust governance and documentation.
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Partner across MarTech, data engineering, and analytics teams to streamline integrations with AEP, RT-CDP, and Adobe Analytics.
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Educate internal teams on CJA usage, data interpretation, and best practices.
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Stay up to date with Adobe product updates and industry trends to enhance platform capabilities.
Bachelor's degree in Computer Science, Data Analytics, Marketing, or a related field, with a minimum of 6+ years of relevant experience.
Extensive hands-on experience with Adobe CJA, including Connections, Data Views, and advanced analytics features.
Strong conceptual and functional expertise in Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
Experience integrating and analyzing data from multiple sources, including paid media, first-party data, and real-time behavioral data.
Familiarity with API integrations and data ingestion processes within the Adobe Experience Cloud ecosystem.
Proficiency in Business Intelligence (BI) tools such as Power BI, Tableau, or Looker is a plus.
Knowledge of digital marketing, customer segmentation, and marketing automation best practices.
Experience in the Sports, Media, or Entertainment industry is a plus.