Marketing Manager II - Remote

RESPONSIBILITIES:
A client with Kforce is seeking a Marketing Manager III to join their team for a remote opportunity.

Responsibilities:
* Manages the marketing activities and programs for the organization
* Develops and implements marketing plans to serve the business objectives
* Stays abreast of changes in the marketing environment and coordinates market research projects
* Selects and manages ongoing relationships with different marketing vendors
* May oversee advertising, events and public relationships
* Manages subordinate staff in the day-to-day performance of their jobs
* True first level manager
* Ensures that project/department milestones/goals are met and adhering to approved budgets
* Has full authority for personnel actions
* Lead the effort to deliver superlative campaigns to customers, ensuring compelling story-telling, relevant content and best-in-class creative are present throughout our communications
* Deliver on the vision to implement truly 1:1 campaigns to our various customer base through personalized messaging, offers, content and more
* Help define channel contact strategies and plans
* Articulate complex campaign requirements, closely partnering with CRM data and operations teams to ensure their proper implementation
* Report on campaign and channel performance, partnering with Analytics as needed, and share actionable insights at different levels of the organization

REQUIREMENTS:
* 6-10 years of experience managing an elaborate email marketing program for a Fortune 500 company
* Impeccable knowledge of email marketing best practices, especially around creative and story-telling
* Passion for creative, copy and campaign development and deep-bench experience working with creative teams
* Keen understanding of the data undergirding CRM programs and enabling campaign orchestration and personalization
* Superior organizational, project management and communication skills - this role requires hands-on management of campaign deployments, often under tight deadlines and high pressure
* Experience with Enterprise-level marketing cloud solutions and CRM tech stack
* Strong analytical and data manipulations skills that result in meaningful insights and that drive performance
* Extensive knowledge of department processes
* Understand the technical side of email operations from how customer data attributes flow from data systems into the ESPs for campaign retrieval to ESP set up and implementation to dynamic content execution
* Understand key campaign, channel and customer level metrics and how to take CRM data to drive performance

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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