Overview
Remote
Depends on Experience
Contract - W2
Skills
B2G marketing
PaloAlto
partners
MDF programs
Public Sector
Partner Marketing Manager
Business
Communications
Marketing
Job Details
Job Title: Partner Marketing Manager, Public Sector, AMER
Duration: 12+ Months (Possible Extension)
Location: San Francisco, CA
Description:
Reason: Vacant Position
Department: Demand Gen
Job Category: Marketing/Creative
Job Title: Partner Marketing Manager, Public Sector, AMER
Skills: What You'll Bring
- 5+ years of B2G (Business-to-Government) marketing experience, including a strong track record marketing to Fed and state and local government. Experience in public affairs or media relations for federal, state or local government agencies will be considered in place of B2G marketing experience. Additionally, experience marketing to, nonprofit, and/or higher education organizations is also desired.
- Familiarity with tailored marketing strategies and tactics that are effective in marketing to different types of government agencies, from public health and human services to public transportation, criminal justice and state or local government CIO audiences.
- Familiarity with values-driven or mission-driven messaging approaches
- Experience designing and executing partner-aligned campaigns, with a solid understanding of the technology ecosystem and major cloud platforms like AWS, PaloAlto, Zscaler and CrowdStrike
- Familiarity with public sector buyers, procurement cycles and government sales process, and promotion of government contract vehicles is desired.
- Familiarity with how to apply marketing strategies and tactics in an environment that requires compliance with public sector procurement and ethics laws
- Strategic thinker with strong performance measurement, stakeholder alignment, and campaign optimization skills
- Excellent communicator and trusted collaborator able to influence across functions and levels
- Experience working with partners and MDF programs is a plus, but not required
- Highly organized, detail-oriented, and capable of managing multiple workstreams in a fast-paced environment
- Experience with marketing tools such as Salesforce, Splash, Tableau, and/or other automation and CRM platforms
- Curious, adaptable, and resilient with a learner's mindset and a passion for mission-driven work
- Excellent writing, editing, and presentation skills that speak the language of our government customers
Additional Requirements
- Bachelor's degree or higher, preferably in Business, Marketing, Communications, or a related field
- Willingness to travel up to 10% as needed
Education:
- Bachelor's degree or higher, preferably in Business, Marketing, Communications, or a related field
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