Insights and Optimization Specialist

Overview

Remote
On Site
$25 - $30 hourly
Contract - W2
Contract - Temp

Skills

A/B testing
Adobe SiteCatalyst
Customer satisfaction
Test plans
Analytical skill
User experience
Product marketing
Decision-making
Multivariate testing
Responsive design
Web analytics
Adobe Analytics
Customer service
Problem solving
Business process
Optimization
Design
Testing
Leadership
IMPACT
Creativity
FOCUS
Data
Marketing
Brand
Analytics
Collaboration
Prototyping
Wireframe
Reporting
Adobe
Finance
Multitasking
Writing
Presentations
Communication
Management

Job Details

RESPONSIBILITIES:
Kforce has a client that is seeking an Insights and Optimization Specialist in Juno Beach, FL.

Overview:
We are looking for an outstanding digital marketer/optimization specialist to help bring new ideas and personalized experiences and communications to life. This position is a unique opportunity to ideate and design testing strategies that shape the future of our customer experiences. As a member of our Digital Experience and Communications team, you will be working in a fast-paced environment with passionate leadership and the ability to make a huge impact enterprise-wide.

The ideal candidate must be creative and collaborative. You will help identify new ways for our customers to engage with our digital properties. You will use analysis, creativity, and experiments to drive traffic, improve conversion rates, and increase customer satisfaction with our digital properties. This role will focus on test planning and execution that will lead to actionable insights and optimizations.

Your goal will be to help grow self-service digital adoption and you will utilize your skills in multivariate and A/B testing strategies to test new concepts and winning combinations. You will design and execute experiments, measure the results, and generate insights from data across all marketing channels so that we can do more of what works and less of what doesn't.

The ideal candidate is a strong problem solver, blending creative and analytical skills to solve challenging and complex problems. You are a great communicator and will interface cross-functionally with different teams including Digital User Experience, Brand and Product Marketing, Analytics and Technology teams.

Essential Functions:
* Assist in the development and testing of digital experiences
* Objectively deliver testing insights and use data-driven decision making
* Collaborate with interaction and visual designers and develop prototypes, wireframes, visual designs to support tests

REQUIREMENTS:
* Bachelor's degree and one to three years of relevant work experience are required
* A thorough understanding transactional design for applications and content pages utilizing a mobile first approach
* Experience working with A/B and Multivariate Testing platforms
* Experience with optimizing high trafficked web pages for performance
* Understands responsive design approaches
* Knowledge of Web Analytics report suites such as Adobe Analytics
* Experience working with a Testing tool such as Adobe Test & Target
* Dedication to customer service and the flexibility to meet the demands of assigned projects; Enthusiasm and passion for getting the job done
* Sound business and financial acumen, balanced by a talent for creative thinking and problem solving
* Ability to follow critical business processes to ensure quality and timely execution of initiatives
* Ability to multitask and maintain higher performance under extreme pressure in a dynamic, fast paced environment
* Ability to perform writing for status updates and presentations
* Strong writing, verbal, and overall communication skills, plus a comfort level in presenting to team members, senior managers clients and vendors
* Proven leadership experience and effectively manage difficult situations

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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