Digital Marketing Manager

Overview

Remote
$60,000 - $80,000
Full Time
No Travel Required

Skills

Digital Marketing
E-Commerce

Job Details

Digital Marketing Manager E-commerce Brand
Location: US - Remote
Employment Type: Full-time
Experience Required: 5+ years in Digital Marketing, with at least 2 years in an e-commerce-focused role

About Us:

We are a fast-growing e-commerce brand on a mission to deliver exceptional products and experiences to our customers. As we scale, we are seeking a results-driven Digital Marketing Manager to lead our performance and brand marketing initiatives across digital channels.

Key Responsibilities:

Strategy & Planning

Develop and execute a comprehensive digital marketing strategy to drive traffic, conversions, and revenue growth

Own the customer acquisition funnel across paid and organic channels

Analyze data and market trends to adjust strategies and ensure KPIs are being met

Performance Marketing

Manage and optimize paid advertising campaigns across Google, Meta (Facebook/Instagram), YouTube, TikTok, and affiliate platforms

Track ROAS, CPA, and other critical performance metrics

Collaborate with creative and product teams to run A/B tests and continuously improve ad performance

Email, SMS & CRM

Oversee lifecycle marketing campaigns including email, push notifications, and SMS

Improve customer retention and LTV through targeted segmentation and personalized automation flows

Own CRM platform (e.g., Klaviyo or similar) and reporting dashboards

Content & SEO

Guide content strategy to improve brand awareness and organic visibility

Manage SEO best practices, site structure, and content optimization

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About Showman Staffing