Multimedia Manager

Multimedia Manager - Contract - New York, NY - $55.00 - $63.82/hr

The final salary or hourly wage, as applicable, paid to each candidate/applicant for this position is ultimately dependent on a variety of factors, including, but not limited to, the candidate's/applicant's qualifications, skills, and level of experience as well as the geographical location of the position.

Applicants must be legally authorized to work in the United States. Sponsorship not available.

Our client is seeking a Multimedia Manager in New York, NY

Role Description

Disney+ is the dedicated streaming home for movies and shows from Disney, Pixar, Marvel, Star Wars, and National Geographic, along with The Simpsons and much more. In select markets, it also includes the general entertainment content brand, Hulu. The flagship direct-to-consumer streaming service from The Walt Disney Company, Disney+ offers an ever-growing collection of exclusive originals, including feature-length films, documentaries, live-action and animated series, and short-form content. The Growth Marketing team is tasked with driving subscriber acquisition & driving Disney Streaming's profitability business objectives for Disney+ and the Disney Bundles. The team is responsible for the planning, execution, and optimization of user acquisition and performance marketing campaigns.
The Growth Marketing team is seeking a Marketing Planning Senior Analyst who will join our New York City Marketing Performance and Analysis team and collaborate closely with Analytics, Finance, and Paid Media teams to deliver planning, execution, and optimization of paid media marketing plans across domestic and international territories. Candidates will need to distill business trends and performance indicators into decisions that drive marketing investment. The ideal candidate has deep expertise in digital performance marketing channels and knows about respective levers to pull back or push performance. The successful candidate will bring a highly analytical, cross-channel, and seasoned planning skillset to the role.

Lead paid media planning and forecasting across channels, including Affiliate, Paid Search, Paid Social, Programmatic Display, Audio, and Video
Build and manage bottoms-up budgets, country-level goals, pacing, and performance forecasts
Synthesize cross-channel performance data to inform strategy, highlight insights, and guide investment decisions
Develop business cases and scenario modeling to evaluate impact of growth initiatives and trade-offs
Create and deliver executive-ready reporting, including performance reviews with global and regional leads
Partner with global channel owners on planning, optimization, and best practices
Collaborate with regional market teams on local nuances (holidays, platforms, consumer behavior)
Support implementation and execution of marketing mix model results
Support channel and vendor-level tracking, monitoring, and reporting of marketing KPIs (conversion rates, CPA, retention, LTV, etc.) to help guide ongoing marketing tactics for the team
Act as key point of contact within Growth Marketing for any questions regarding paid media planning and spend pacing for assigned region(s)

Skills & Requirements

Bachelor's degree in Analytics, Statistics, Data Science, Business, or related field
4+ years experience in performance marketing, digital media planning, DTC or subscription-based business
Strong analytical, financial modeling, and forecasting skills (SQL, R a plus)
Proficiency in data visualization (Tableau, Looker, Power BI), Google Suite and advanced Excel
Excellent communication skills with ability to distill complex data for executive audiences
Strong project management skills; able to manage shifting priorities and deliver high-quality work quickly.
Experience with campaign management and optimization across major media platforms
Masters degree

Benefits/Other Compensation

This position is a contract/temporary role where Hays offers you the opportunity to enroll in full medical benefits, dental benefits, vision benefits, 401K and Life Insurance ($20,000 benefit).

Why Hays?

You will be working with a professional recruiter who has intimate knowledge of the industry and market trends. Your Hays recruiter will lead you through a thorough screening process in order to understand your skills, experience, needs, and drivers. You will also get support on resume writing, interview tips, and career planning, so when there's a position you really want, you're fully prepared to get it.

Nervous about an upcoming interview? Unsure how to write a new resume?

Visit the Hays Career Advice section to learn top tips to help you stand out from the crowd when job hunting.

Hays is committed to building a thriving culture of diversity that embraces people with different backgrounds, perspectives, and experiences. We believe that the more inclusive we are, the better we serve our candidates, clients, and employees. We are an equal employment opportunity employer, and we comply with all applicable laws prohibiting discrimination based on race, color, creed, sex (including pregnancy, sexual orientation, or gender identity), age, national origin or ancestry, physical or mental disability, veteran status, marital status, genetic information, HIV-positive status, as well as any other characteristic protected by federal, state, or local law. One of Hays' guiding principles is 'do the right thing'.
We also believe that actions speak louder than words.
In that regard, we train our staff on ensuring inclusivity throughout the entire recruitment process and counsel our clients on these principles. If you have any questions about Hays or any of our processes, please contact us.

In accordance with applicable federal, state, and local law protecting qualified individuals with known disabilities, Hays will attempt to reasonably accommodate those individuals unless doing so would create an undue hardship on the company. Any qualified applicant or consultant with a disability who requires an accommodation in order to perform the essential functions of the job should call or text .

Drug testing may be required; please contact a recruiter for more information.

#LI-DNI