Domain Delivery Lead - Digital Marketing

Educational Qualification*

BE / MCA / Any Master degree in Computer Science 

Experience Range

12-18 years

Tagline/Tech Stack Snapshot - 

Digital Marketing | MarTech | Omnichannel | Salesforce | Veeva | AWS | CRM | Marketing Automation | Data & Analytics | AI Enablement | Agile Delivery | Vendor Management

Role Summary 

The Digital Marketing Domain Delivery Lead is responsible for driving end-to-end delivery of enterprise digital marketing solutions across the MarTech ecosystem. The role combines delivery leadership, domain expertise, stakeholder management, and governance to ensure scalable, high-quality, and business-aligned solutions. The individual will collaborate with business, technology, data, and vendor teams to deliver omnichannel marketing capabilities while driving operational excellence and AI-led innovation.

Primary (Must have skills)

1) 12+ years of IT experience with significant experience in digital marketing/MarTech solution delivery, leading enterprise-scale initiatives.
2) Experience with MarTech platforms such as Salesforce, Veeva, AWS, or similar digital marketing ecosystems
3) Strong understanding of Digital Marketing, Omnichannel engagement, CRM, Marketing Automation, and Data & Analytics
4) Proven experience in end-to-end delivery leadership, including Agile delivery, stakeholder management, governance, and vendor management.
5) Demonstrated experience leading cross-functional global teams and delivering business outcomes through scalable technology solutions.

Why This Role Matters - New addition (To be filled by Practice /DO)

This role is essential to strengthen Digital Marketing team overall process and domain expertise

What You''ll Do/
Job Description of Role* 

• Own end-to-end delivery of digital marketing solutions from planning through deployment and operational support.
• Ensure delivery meets quality, timeline, budget, and scalability objectives.
• Manage delivery risks, dependencies, and issue resolution proactively.
• Act as the primary interface between Business, IT, Product teams, and external vendors.
• Align technology delivery with business priorities and strategic objectives.
• Drive stakeholder communication and executive-level reporting.
• Provide leadership across the MarTech ecosystem, including Salesforce, Veeva, AWS, CRM, and omnichannel marketing platforms.
• Guide solution design aligned with digital marketing best practices and enterprise architecture.
• Establish and enforce governance frameworks including RACI, release management, testing standards, and operational readiness.
• Monitor delivery KPIs and implement continuous improvement initiatives.
• Ensure reliable integration across marketing platforms and enterprise systems.
• Improve data quality, campaign measurement, analytics, and reporting capabilities.
• Drive resolution of systemic platform and data quality issues.
• Lead cross-functional teams across development, QA, architecture, data, and operations.
• Manage vendor performance, delivery quality, and knowledge transfer.
• Build a culture of accountability, collaboration, and continuous improvement.
• Drive adoption of AI and automation to improve marketing effectiveness and operational efficiency.
• Identify opportunities to leverage emerging technologies for enhanced customer engagement and delivery excellence.

Soft skills/other skills

Communication Skills:
Communicate effectively with internal and customer stakeholders
Communication approach: verbal, emails and instant messages
Interpersonal Skills:
Collaborative mindset; comfortable working across delivery, product, and sales functions
Ability to distill complex industry concepts into digestible insights for technical and non-technical audiences
Self-driven, organized, and adaptive in a fast-paced environment
Problem-Solving and Analytical Thinking:
Capability to troubleshoot and resolve issues efficiently.
Analytical mindset
Task/ Work Updates
Prior experience in working on Agile/Scrum projects with exposure to tools like Jira
Provides regular updates, proactive and due diligent to carry out responsibilities

What Success Looks Like 

>  Successfully deliver strategic digital marketing initiatives with high predictability and quality.
>  Establish consistent delivery governance, release management, and quality standards across the portfolio
> Improve stakeholder satisfaction through transparent communication and reliable execution

Secondary Skills  (Good to have)

Experience in Life Sciences or healthcare domain.
AI/ML and Generative AI use cases in digital marketing.

Why Join Us 

Be part of a dynamic digital transformaton team where technology, data, and AI come together to redefine customer engagement