Apply today for consideration!
Title: Growth Product Manager
Location: Remote
Pay rate: $125.00 - 135/hour DOE
Duration: 12+Months (Possibility of extension)
Responsibilities
- Support growth initiatives from initial customer acquisition through activation and paid conversion, helping customers quickly understand Mailchimp's value, choose the right offering, and successfully get started & Support acquisition and activation strategy.
- Partner with senior product leaders to identify and prioritize opportunities across sign-up, onboarding, trial, activation, pricing and packaging, and paid conversion & improve the end-to-end conversion funnel.
- Analyze customer behavior, intent, and friction across acquisition, sign-up, trial, onboarding, and conversion to uncover opportunities to improve customer experiences and business outcomes.
- Develop and test onboarding, product discovery, and activation experiences that help customers understand Mailchimp's value, complete critical jobs, and reach meaningful moments of value more quickly.
- Contribute to pricing, packaging, and monetization initiatives.
- Partner with Product, Marketing, Finance, Analytics, and other teams to test pricing, packaging, trials, offers, and merchandising experiences that improve customer value and conversion.
- Apply personalization and AI to growth experiences.
- Explore and implement opportunities to use customer intent, behavioral signals, predictive models, and AI to improve onboarding, product discovery, recommendations, and next-best actions.
Skills:
- Significant product management experience with deep, demonstrable expertise in growth product management, including experience across multiple stages of the customer lifecycle such as acquisition, activation, conversion, engagement, monetization, retention, and churn.
- A proven track record of delivering measurable improvements to customer and business outcomes through product-led growth strategies, experimentation, funnel optimization, and cross-functional execution.
- Strong command of growth fundamentals, including customer lifecycle strategy, acquisition and conversion funnels, behavioral segmentation, cohort analysis, experimentation, personalization, pricing and packaging, monetization, retention modeling, and lifetime value.
- Experience developing or optimizing pricing, packaging, offers, or monetization strategies, with an understanding of how commercial decisions affect acquisition, conversion, retention, and customer value.
- Exceptional analytical judgment and demonstrated ability to combine behavioral data, experimentation, customer research, and business context to size opportunities, diagnose root causes, prioritize investments, and make decisions in ambiguous environments.
- Experience defining North Star metrics, growth scorecards, and measurement systems that connect leading indicators to longer-term outcomes such as conversion, retention, lifetime value, revenue growth, and Net Revenue Retention.
- Experience partnering closely with Data Science and Analytics and applying segmentation, propensity models, predictive signals, experimentation, and personalization systems to improve customer experiences and business outcomes.
- Experience applying—or a strong understanding of the potential for— AI and machine learning in growth experiences, including personalization, product discovery, recommendations, targeting, offer optimization, and customer decision support.
Education Required
Bachelor’s degree in an IT-related or Engineering field.
Education Preferred
Bachelor’s degree in an IT-related or Engineering field.
Additional Information
Work is expected to be done in a hybrid schedule.
Russell Tobin offers eligible employees comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), a 401(k)-retirement savings, life & disability insurance, an employee assistance program, identity theft protection, legal support, auto and home insurance, pet insurance, and employee discounts with some preferred vendors.
Equal Employment Opportunity
Russell Tobin is an equal opportunity employer. We do not discriminate on the basis of the race, religious creed, color, national origin, ancestry, physical disability, mental disability, reproductive health decision making, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.
Fair Chance Employment
Russell Tobin is a Fair Chance employer. We consider all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local Fair Chance laws and ordinances, including, the California Fair Chance Act and all applicable local Fair Chance ordinances.
Accommodations
We are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require a reasonable accommodation to participate in the application or interview process, or to perform the essential functions of this role, please contact us.
Only applicable for San Francisco Candidates: Under the San Francisco Lactation in the Workplace Ordinance, we will provide written notice of lactation accommodation rights, and this notice will automatically be given upon hiring, any inquiry of parental leave or lactation accommodation.
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