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Associate Organic and AI Search Analyst

Kohls Department Stores

Menomonee Falls, Wisconsin • Today

Full-time

Job Details

Skills

Core Data
Analytical Skill
Innovation
Web Performance Optimization
Optimization
Presentations
Data Collection
Workflow
Dashboard
Keyword Research
Performance Metrics
Testing
Brand
Search Engines
Data Analysis
Digital Marketing
SEO
Electronic Commerce
Retail
Business Marketing
Statistics
Microsoft Excel
Data Visualization
Tableau
Reporting
Enterprise Search
Google Analytics
Analytics
Artificial Intelligence
Leadership
Training
Management

Core Data
Analytical Skill
Innovation
Web Performance Optimization
Optimization
Presentations
Data Collection
Workflow
Dashboard
Keyword Research
Performance Metrics
Testing
Brand
Search Engines
Data Analysis
Digital Marketing
SEO
Electronic Commerce
Retail
Business Marketing
Statistics
Microsoft Excel
Data Visualization
Tableau
Reporting
Enterprise Search
Google Analytics
Analytics
Artificial Intelligence
Leadership
Training
Management

Summary

Role Specific Information

Job Description

About the Role

As Associate Organic & AI Search Analyst, you will serve as the core data and reporting support across the SEO & AI Search organization. Acting as an analytical bridge between foundational search operations and emerging AI innovation, you will turn search data, site health metrics, and web performance numbers into clear, actionable insights that drive commercial impact and overall business performance for the team.

What You'll Do

Work directly with the Manager to assemble, organize, and format performance SEO, AEO, and GEO (Search Engine, Answer Engine, and Generative Engine Optimization) metrics to measure commercial impact; support the preparation of high-visibility reports and presentations for leadership without holding ultimate ownership of executive-level deliverables
Update and maintain standard team-level organic search performance dashboards using Qlik, Google Sheets, Tableau, or Looker Studio; apply AI-powered tools and reporting automation to optimize data collection workflows, improve dashboard accuracy, and support cross-functional reporting requests
Execute weekly, monthly, and seasonal performance data pulls to help identify traffic shifts, trends, and surface anomalies for team review
Monitor daily data feeds across primary SEO platforms (Google Search Console, Conductor, Merchant Center) to safeguard data accuracy and resolve reporting gaps before summaries reach the Manager
Partner with SEO team to pull keyword research, analyze search intent trends, perform basic content gap reporting, and track the impact of content updates and topic clusters
Assist the Technical SEO team by pulling crawl reports, log file data summaries, Core Web Vitals metrics, and tracking indexation trends pre- and post-launch
Pull and organize data to support joint projects with Social, Paid, and Digital Ops teams to evaluate total search performance
Track, log, and analyze performance metrics, brand mentions, citation frequency, and sentiment across traditional search platforms and AI answer engines (ChatGPT, Gemini, Google AI Overviews) using defined testing templates to evaluate brand visibility and commercial growth opportunities
Monitor changing SERP (Search Engine Results Page) features and zero-click trends, providing raw data summaries to guide content and technical recommendations
Additional tasks may be assigned

What Skills You Have

Required

1-3 years of experience in data analysis, digital marketing, or SEO reporting, preferably within an e-commerce or retail environment
Bachelor's degree in Business, Marketing, Analytics, Statistics
Strong expertise in Google Sheets and Microsoft Excel

Preferred

Working familiarity with data visualization tools (e.g., Qlik, Looker Studio, Tableau) to maintain and build clean, visual reporting widgets
Exposure to or hands-on experience using enterprise search platforms (Google Search Console, Conductor, Screaming Frog, or Google Analytics)
Eagerness to learn emerging search analytics tools and adapt to evolving AI search tracking methodologies

Essential Functions

The requirements listed below are representative of functions you will be required to perform, however you may be required to perform additional functions. Kohl's may revise this job description from time to time. To perform this job successfully, you must be able to perform each essential function satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions, absent undue hardship.

Ability to perform the accountabilities listed in the "What You'll Do" Section
Ability to maintain prompt and regular attendance as set by the company
Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week
Ability to comply with dress code requirements
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Perform work in accordance with the Physical/Cognitive Requirements section

Physical/Cognitive Requirements

Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Ability to comply with health and safety standards

Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.

Dice Id: RTL102115
Position Id: 8087353154668ccf6e4dda3cd5eb277c
Posted 9 hours ago

Fitment

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Job Details

Skills

Core Data
Analytical Skill
Innovation
Web Performance Optimization
Optimization
Presentations
Data Collection
Workflow
Dashboard
Keyword Research
Performance Metrics
Testing
Brand
Search Engines
Data Analysis
Digital Marketing
SEO
Electronic Commerce
Retail
Business Marketing
Statistics
Microsoft Excel
Data Visualization
Tableau
Reporting
Enterprise Search
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Analytics
Artificial Intelligence
Leadership
Training
Management

Core Data
Analytical Skill
Innovation
Web Performance Optimization
Optimization
Presentations
Data Collection
Workflow
Dashboard
Keyword Research
Performance Metrics
Testing
Brand
Search Engines
Data Analysis
Digital Marketing
SEO
Electronic Commerce
Retail
Business Marketing
Statistics
Microsoft Excel
Data Visualization
Tableau
Reporting
Enterprise Search
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Training
Management

Summary

Work directly with the Manager to assemble, organize, and format performance SEO, AEO, and GEO (Search Engine, Answer Engine, and Generative Engine Optimization) metrics to measure commercial impact; support the preparation of high-visibility reports and presentations for leadership without holding ultimate ownership of executive-level deliverables
Update and maintain standard team-level organic search performance dashboards using Qlik, Google Sheets, Tableau, or Looker Studio; apply AI-powered tools and reporting automation to optimize data collection workflows, improve dashboard accuracy, and support cross-functional reporting requests
Execute weekly, monthly, and seasonal performance data pulls to help identify traffic shifts, trends, and surface anomalies for team review
Monitor daily data feeds across primary SEO platforms (Google Search Console, Conductor, Merchant Center) to safeguard data accuracy and resolve reporting gaps before summaries reach the Manager
Partner with SEO team to pull keyword research, analyze search intent trends, perform basic content gap reporting, and track the impact of content updates and topic clusters
Assist the Technical SEO team by pulling crawl reports, log file data summaries, Core Web Vitals metrics, and tracking indexation trends pre- and post-launch
Pull and organize data to support joint projects with Social, Paid, and Digital Ops teams to evaluate total search performance
Track, log, and analyze performance metrics, brand mentions, citation frequency, and sentiment across traditional search platforms and AI answer engines (ChatGPT, Gemini, Google AI Overviews) using defined testing templates to evaluate brand visibility and commercial growth opportunities
Monitor changing SERP (Search Engine Results Page) features and zero-click trends, providing raw data summaries to guide content and technical recommendations
Additional tasks may be assigned

What Skills You Have

Required

1-3 years of experience in data analysis, digital marketing, or SEO reporting, preferably within an e-commerce or retail environment
Bachelor's degree in Business, Marketing, Analytics, Statistics
Strong expertise in Google Sheets and Microsoft Excel

Preferred

Working familiarity with data visualization tools (e.g., Qlik, Looker Studio, Tableau) to maintain and build clean, visual reporting widgets
Exposure to or hands-on experience using enterprise search platforms (Google Search Console, Conductor, Screaming Frog, or Google Analytics)
Eagerness to learn emerging search analytics tools and adapt to evolving AI search tracking methodologies

Ability to perform the accountabilities listed in the "What You'll Do" Section
Ability to maintain prompt and regular attendance as set by the company
Ability to work at least 8 hours per day, occasionally longer when necessary to meet business needs, 5 days per week
Ability to comply with dress code requirements
Ability to learn and comply with all company policies, procedures, standards and guidelines
Ability to give direction and receive, understand and proactively respond to direction from leadership and other company personnel
Ability to work as part of a team and interact effectively and appropriately with others
Ability to maintain composure and work in a fast paced environment while accomplishing multiple tasks within established timeframes
Ability to satisfactorily complete company training programs
Perform work in accordance with the Physical/Cognitive Requirements section

Physical/Cognitive Requirements

Ability to use a personal computer for tasks such as communicating, preparing reports, etc.
Ability to plan, prioritize and monitor activities across business units
Ability to complete or oversee the completion of assigned projects in a timely manner
Ability to comply with health and safety standards

Dice Id: RTL102115
Position Id: 8087353154668ccf6e4dda3cd5eb277c
Posted 9 hours ago

Fitment

Dice Job Match Score™

To see how well you match this job, please log in or create an account.

Once logged in, be sure to complete your profile to get the most accurate match score.

Create job alert

Never miss an opportunity! Create an alert based on the job you applied for.

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