AVP Paid Social Manager
Primary Location: Remote
V-Soft Consulting is currently hiring for a AVP Paid Social Manager for our premier client in Remote.
Education and Experience
- Bachelor's Degree or in lieu of degree, high school diploma/GED and 7+ years Marketing experience
- 6+ years of hands-on experience managing paid social campaigns actively working within buying tools
- 2+ years of experience leading large social media brands and mentoring/managing junior team members
Knowledge, Skills and Abilities
- Must have executed campaigns within several paid social tools, including Facebook/Instagram, LinkedIn, Pinterest, Reddit, etc
- Desired Characteristics:
- Understanding of all areas of campaign building, pacing, optimizing, and reporting and starting to identify and understand a specific area of interest.
- Experience working on both B2C and B2B campaigns; working in financial, health or retail categories a plus
- Solid understanding of the technical build of a paid social campaign (bidding structure, tagging, trafficking, custom events, audience management etc.)
WHAT YOULL DO:
Job Responsibilities:
- Responsible for Paid Social campaign planning, development, execution, optimization and forecast in collaboration with Paid Social Analysts
- Develop on-going testing plan and identify growth opportunity to expand innovation, new platforms and tactics and drive increased acquisition volume
- Identify opportunity for automation leveraging internal/external tools such as Sprinklr
- Collaborate with analytics on measurement, tagging and reporting
- Collaborate with other channel leads (programmatic, SEM, SEO, etc.) on cross channel integration and strategy
- Manage external partner relationships, identify new channels and innovative opportunities
- Provide oversight and coaching to Paid Social Analyst as needed
- Monitor campaign performance daily and optimize
Interested?
Qualified candidates should send their resumes to
V-Soft Consulting Group is recognized among the top 100 fastest growing staffing companies in North America, V-Soft Consulting Group is headquartered in Louisville, KY with strategic locations in India, Canada and the U.S. V-Soft is known as an agile, innovative technology services company holding several awards and distinctions and has a wide variety of partnerships across diverse technology stacks.
As a valued V-Soft Consultant, youre eligible for full benefits (Medical, Dental, Vision), a 401(k) plan, competitive compensation and more. V-Soft is partnered with numerous Fortune 500 companies, exceptionally positioned to advance your career growth.
V-Soft Consulting provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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