Immediate need for a talented Senior Marketing Manager. This is a 06+months contract opportunity with long-term potential and is located in Mountain View, CA(Onsite). Please review the job description below and contact me ASAP if you are interested.
Job ID: 26-33080
Pay Range: $70/hr - $76/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).
Key Responsibilities:
- Manage marketing programs focused on the mid-market segment to attract, engage, and convert high-value customers.
- Develop sales enablement materials, customer success stories, and compelling messaging to communicate product value.
- Create and execute marketing strategies aligned with business objectives and growth targets.
- Analyze market trends, customer insights, and competitive intelligence to identify opportunities and improve marketing effectiveness.
- Coordinate market research initiatives to understand customer behavior and evolving market needs.
- Manage relationships with external marketing vendors and agencies to support marketing initiatives.
- Collaborate cross-functionally with Product, Sales, and Customer Success teams to align messaging and go-to-market strategies.
- Oversee marketing projects, ensuring milestones, deliverables, timelines, and budgets are met.
- Provide day-to-day guidance to team members and support the execution of marketing initiatives.
Key Requirements and Technology Experience:
- Proven experience in product marketing, preferably within the fintech, financial services, lending, or related industries.
- Strong strategic thinking and analytical skills, with the ability to translate complex data into actionable business insights.
- Excellent communication, storytelling, messaging, and product positioning skills for diverse audiences.
- Experience conducting market research, competitive analysis, and customer segmentation.
- Demonstrated ability to collaborate with Product, Sales, and Customer Success teams.
- Experience creating sales enablement content, customer case studies, and marketing collateral.
- Familiarity with marketing automation platforms and CRM tools such as Marketo, HubSpot, or Salesforce.
- Understanding of mid-market customers, business growth strategies, and customer acquisition and retention.
- Bachelor's degree in Marketing, Business, Communications, or a related field required.
- MBA or another advanced degree preferred but not required.
- Equivalent practical experience in product marketing or a related field will also be considered.
- Relevant certifications or coursework in product marketing, digital marketing, or market research are an advantage.
- Demonstrated commitment to continuous learning and staying current with marketing trends and industry best practices.
Our client is a leading IT Industry, and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.
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