Description
We are looking for a creative Social Media Specialist to strengthen the organization's online presence in Wilmington, Delaware. This role focuses on shaping channel-specific content, supporting campaign execution, and using performance insights to expand audience engagement. The ideal candidate brings strong communication skills, sound judgment, and a talent for producing compelling visual and video-based content across multiple platforms.
Responsibilities:
Oversee day-to-day activity across key social platforms, ensuring each channel remains current, consistent, and aligned with brand priorities.
Plan and coordinate content calendars, then publish and monitor posts designed to support organizational initiatives and audience engagement goals.
Produce digital assets such as graphics, short videos, and visual content using creative design tools to enhance campaign performance.
Contribute to the rollout of both sponsored and organic social efforts, helping refine targeting, messaging, and overall effectiveness.
Tailor copy, visuals, and posting approaches to match the expectations and best practices of each social media platform.
Measure results through analytics tools and platform reporting, then summarize findings to highlight trends and opportunities for improvement.
Partner with internal stakeholders to surface meaningful stories, achievements, events, and insights for social promotion.
Keep up with evolving platform features, audience behaviors, and digital marketing trends to recommend fresh ideas and stronger execution.
Assist with creating and editing video content that supports brand visibility, thought leadership, and campaign objectives.
Use engagement and performance data to suggest practical adjustments that improve reach, community growth, and content impact.
Requirements
1-2 years of experience in social media, digital marketing, communications, or a closely related field.
Demonstrated ability to manage content across platforms such as LinkedIn, Facebook, Instagram, and similar channels.
Hands-on experience with creative and publishing tools, including Canva, Adobe Express, or comparable applications.
Strong writing, editing, and proofreading skills with the ability to adapt tone and messaging for different audiences.
Experience developing or editing short-form video content for digital or social use.
Excellent organizational skills and the ability to handle multiple priorities within established deadlines.
Strong collaboration and interpersonal skills, with the ability to work effectively across teams and stakeholder groups.
Background supporting services in regulated industries is helpful but not required.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
- Dice Id: rhalfint
- Position Id: 03720-0013492086
- Posted 2 hours ago
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