Digital Content Strategist

Title: Digital Content Strategist
Location: Atlanta, GA (FF and Onsite from Day 1)
Duration: Long Term Contract

Technical Skills:

• Strong expertise in creating clear, concise, and customer centric content for Digital and Care platforms within prepaid telecom environments.
• Proven experience writing content for prepaid customer journeys, including recharge, balance inquiry, validity, offers, usage alerts, and account management.
• Proficiency in developing content for multiple digital channels such as mobile apps, self-service portals, web platforms, chatbots, IVR prompts, and SMS notifications.
• Strong understanding of prepaid telecom terminology, products, plans, and customer life cycle flows.
• Experience designing UX aligned content including microcopy, error messages, tooltips, help text, and in app guidance.
• Ability to translate complex technical and business information into simple, easy to understand customer communications.
• Knowledge of content strategy, information architecture, and content lifecycle management.
• Experience collaborating with UX designers, Product Owners, Engineering, QA, Accessibility, and Analytics teams.
• Familiarity with content management systems (CMS) and digital publishing tools.
• Understanding of accessibility friendly content practices aligned with WAG standards (plain language, readable structure, inclusive tone).
• Experience writing regulatory compliant and privacy aware customer communications for telecom environments.
• Strong editing, proofreading, and content quality assurance skills.
• Ability to adapt content for multilingual and culturally diverse prepaid user bases.
• Familiarity with SEO and digital content optimization principles where applicable.
• Experience supporting Agile/Scrum delivery models and iterative content development.
• Ability to create and maintain content guidelines, tone of voice standards, and content libraries.
• Experience documenting content requirements, approvals, and version control as required under the SOW.
• Strong stakeholder communication skills to gather requirements and incorporate feedback efficiently.

R&R:

• Provide content development services for IT Digital and Care platforms supporting prepaid telecom customer experiences.
• Create clear, concise, and customer centric content for prepaid DigiCare journeys, including recharge, balance inquiry, validity, offers, usage visibility, and account management.
• Develop and maintain content across multiple channels, including mobile applications, self service portals, web platforms, chatbots, IVR scripts, SMS notifications, and email communications.
• Collaborate with Product Owners, UX designers, Engineering, QA, Accessibility, and Analytics teams to align content with digital user experiences and business requirements.
• Translate complex technical, operational, and policy information into simple, easy to understand messaging for prepaid customers.
• Ensure content adheres to approved tone of voice, brand guidelines, and DigiCare communication standards.
• Create UX focused content including microcopy, error messages, notifications, tooltips, help text, and in app guidance.