Job Title: Adobe Marketo Engage Engineer
Location: Remote
Employment Type: Full-time
Job Description:
Adobe Marketo Engage Engineer
Must Have Technical/Functional Skills
Troubleshooting advanced Marketo configuration or system behavior
Understanding and modifying backend Marketo settings
Lead scoring and scoring architecture
Marketo Sales Insight (MSI) configuration and behavior
Salesforce/Marketo integration questions
Diagnosing issues that aren't easily answered through standard Marketo documentation
Advising on best-practice configuration before we make system changes
Occasional technical implementation or configuration changes
Roles & Responsibilities
Manage user creation, access permissions, and role governance within Marketo to maintain secure and compliant platform operations.
Translate stakeholder requirements into technical Marketo configurations, reusable templates, and scalable operational solutions.
Contribute to maintaining Marketo architecture, including folder structure, naming conventions, tokens, and operational program frameworks.
Create and maintain fields, mappings, and synchronization logic between Marketo and CRM, ensuring schema alignment and high quality data flow.
Clone, configure, and validate forms, landing pages, and assets in Sandbox and Production environments to support development and testing cycles.
Troubleshoot and resolve MarketoCRM sync issues, including field conflicts, validation errors, and API related failures.
Support and execute datatype changes, schema updates, and cross system compatibility checks to maintain integration stability.
Lead Sandbox refresh activities, including configuration audits, asset restoration, and sync re establishment.
Build, optimize, and maintain trigger based campaigns, smart campaigns, and automated nurture workflows, ensuring performance and scalability.
Assist with segmentation setup, audience management, and data governance, enabling accurate targeting and operational efficiency.
Monitor campaign performance, system health, and operational alerts, implementing improvements and escalating issues when needed.
Enforce data quality, compliance, and governance standards across Marketo and Salesforce to support accurate reporting and lead management.
Qualifications
24+ years of hands on experience with Adobe Marketo Engage in a technical or admin capacity.
Strong understanding of Marketo architecture, smart campaigns, tokens, and operational programs.
Experience managing MarketoCRM sync, including field mapping and troubleshooting.
Proficiency with APIs, webhooks, HTML/CSS, and basic JavaScript for technical configuration.
Familiarity with data governance, lead lifecycle management, and marketing operations workflows.
Ability to diagnose complex issues and communicate solutions clearly to both technical and non technical teams.
Additional Desired Preferences
Marketo Certified Expert (MCE).
Solid CRM proficiency (Leads/Contacts/Accounts/Opportunities, Campaigns, member statuses, routing).
Integrations with LinkedIn, Google and Meta Ads.
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