Job Title: Salesforce Marketing Cloud Architect with HubSpot
Location: : REMOTE (US and CANADA both)
CONTRACT
JOB DESCRIPTION :
We are seeking a highly skilled Salesforce Marketing Cloud Consultant with 8 12 years of overall IT experience and strong expertise in Salesforce Marketing Cloud, HubSpot, Python, and Java. The ideal candidate will be responsible for designing, implementing, integrating, and optimizing enterprise-scale marketing automation solutions that drive customer engagement, campaign effectiveness, and digital transformation initiatives.
The role requires a blend of marketing technology consulting, solution architecture, hands-on development, integration expertise, and stakeholder management capabilities.
Key Responsibilities
Salesforce Marketing Cloud Solution Design & Implementation
- Design and implement end-to-end Salesforce Marketing Cloud solutions.
- Configure and optimize Email Studio, Journey Builder, Automation Studio, Contact Builder, Content Builder, Mobile Studio, and Intelligence Reports.
- Develop data models, segmentation strategies, customer journeys, and personalization frameworks.
- Lead marketing automation initiatives and customer engagement programs.
- Define best practices for campaign execution, deliverability, compliance, and performance optimization.
HubSpot Development & Administration
- Design and manage solutions across HubSpot Marketing Hub, Sales Hub, and CRM.
- Develop and optimize workflows, lead nurturing journeys, lead scoring, and campaign automation.
- Configure pipelines, custom objects, reports, dashboards, and integrations.
- Ensure alignment between HubSpot and Salesforce ecosystems.
Software Development & Integration
- Develop scalable integrations using REST/SOAP APIs, middleware platforms, and custom services.
- Build automation and data-processing solutions using Python.
- Develop Java-based services and integration frameworks supporting Martech ecosystems.
- Integrate Salesforce Marketing Cloud and HubSpot with CRM, ERP, CDP, Data Lake, and third-party applications.
- Design reusable components and APIs for customer data synchronization.
Data Management & Analytics
- Create and maintain customer data models, data extensions, and segmentation strategies.
- Implement data governance, deduplication, and data quality processes.
- Support advanced reporting, campaign analytics, and customer engagement metrics.
- Work closely with business teams to derive actionable insights from marketing data.
Stakeholder & Consulting Responsibilities
- Conduct requirement gathering workshops with Marketing, Sales, CRM, and Business stakeholders.
- Translate business requirements into scalable technical solutions.
- Create solution design documents, functional specifications, and architecture diagrams.
- Provide advisory on Marketing Cloud and HubSpot best practices.
- Mentor junior developers and consultants.
Required Skills
Salesforce Marketing Cloud
- Email Studio
- Journey Builder
- Automation Studio
- Contact Builder
- Content Builder
- Mobile Studio
- Marketing Cloud Connect
- AMPscript
- SSJS
- SQL
- Personalization capabilities
- Data Cloud integration exposure
HubSpot
- Marketing Hub
- Sales Hub
- CRM Administration
- HubSpot Workflows
- CMS
- HubSpot APIs
- Lead Lifecycle Management
- Campaign Automation
Programming & Integration
- Python
- Java (Spring Boot preferred)
- REST APIs
- SOAP APIs
- Webhooks
- Microservices Architecture
- JSON/XML
Data & Cloud Technologies
- SQL
- ETL/Data Integration
- Data Warehousing concepts
- CRM Data Management
- Marketing Analytics
Tools
- Jira
- Confluence
- Git
- CI/CD tools
- Postman
Required Qualifications
- Bachelor's degree in Computer Science, Information Technology, Engineering, or related field.
- 8 12 years of overall IT experience.
- Minimum 5+ years of Salesforce Marketing Cloud experience.
- Minimum 3+ years of HubSpot experience.
- Strong hands-on coding experience in Python and Java.
- Experience integrating SFMC and HubSpot with enterprise applications.
Preferred Certifications
- Salesforce Certified Marketing Cloud Consultant
- Salesforce Certified Marketing Cloud Developer
- Salesforce Certified Marketing Cloud Email Specialist
- Salesforce Certified Data Cloud Consultant
- HubSpot Marketing Software Certification
- HubSpot Solutions Architect Certification (preferred)
- Salesforce Administrator Certification (preferred)
Soft Skills
- Strong stakeholder management and consulting skills
- Excellent communication and presentation abilities
- Problem-solving and analytical mindset
- Ability to lead client workshops and discovery sessions
- Collaborative and proactive approach
Nice to Have
- Salesforce Data Cloud
- CDP platforms
- Marketing Intelligence platforms
- Mulesoft or other integration middleware
- Experience with AI-enabled marketing solutions and personalization frameworks
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