Immediate need for a talented Digital Marketing Specialist – Web & SEO. This is a 08+ Months Contract opportunity with long-term potential and is located in Irvine, CA (Onsite). Please review the job description below and contact me ASAP if you are interested.
Job ID:26-01137
Pay Range: $35 - $39/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).
Key Responsibilities:
- Website-Prepare legacy webpages for seamless migration to webpage, ensuring proper content flow and detailed page design by choosing optimal modules from the approved Figma design system.
- Create new and updated webpage layouts, and visual mockups in Figma that align with BD brand guidelines to support product launches and sustaining campaigns.
- Work with regional marketers to ensure all content is approved and prepare design specifications and assets for handoff to the web authoring team.
- Ensure all designs meet accessibility standards and deliver a consistent global user experience across multiple screen ratios.
- Conduct keyword research to optimize digital content for SEO/GEO and SEM.
- Monitor and report on SEM campaigns, providing insights for regional marketers and global marketing teams.
- Digital Content Marketing Support
- Assist in the creation of digital content to be used on social media.
- Create and edit videos/shorts.
- Design banners, digital ads and other collateral based on BD Design Guidelines.
- Project Coordination:
- Open, track and update web requests through Jira, ensuring accurate documentation.
- Follow up on ticket progress and communicate status updates to maintain timelines.
- Other incidental duties as required.
Key Requirements and Technology Experience:
- Must have skills Web Design & CMS Execution, SEO & SEM Optimization and Digital Content Creation & Design Tools
- Proven experience in web design and digital content.
- Proficiency in Adobe Creative Suite, Figma, and other editing tools.
- Strong understanding of website management through a web CMS, including technical SEO.
- Creative writing skills to be able to engage the target audience.
- Ability to work on-site in Irvine, CA 4 days/week (local candidates only).
- Excellent communication and collaboration skills.
- Knowledge of HTML/CSS, SEO best practices, and SEM campaigns.
- Ability to tailor designs to the nuances of each digital channel.
- Confidence in being a digital brand steward within a large organization.
- Experience in regulated industries (e.g., medtech, healthcare, financial services).
- Bachelor's Degree in a related field with 2-4 years of work experience in digital marketing.
- Experience in Medical Devices/Pharma industry preferred; Technology/Manufacturing/Industrial industries with B2B focus also acceptable.
- Proficiency in web design (designed in Figma and developed within a web CMS), knowledge of creating campaign assets for use across multiple channels, SEO best practices, and SEM campaigns.
- Knowledge of Figma, Adobe Creative Suite or similar tools to create content and to direct agencies on more complex deliverables.
- Strong organizational and time management skills.
- Attention to detail and ability to manage multiple tasks simultaneously.
- Basic analytical skills to interpret campaign performance data.
- Good communication skills and ability to work collaboratively with team members.
- Adaptability to new technologies and tools.
- Ability to work independently and meet deadlines.
Our client is a leading Medical Device Industry and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.
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