UI/UX - Art Director II 65542-1

Position Title: Art Director
Length of Contract: 12 Months
Location: REMOTE 

Role Mandate:
We're reimagining the brand identity for RREL (Regulatory, Risk and Ethics Learning) at Meta, and we're looking for a Senior Art Director to lead the creative vision. This role will translate our brand narrative and guiding principles into a scalable, modern, and cohesive visual design system that elevates how Meta's workforce experiences learning.

Candidate Value Proposition:
You'll partner closely with learning designers, program managers, and external vendors to deliver design systems, templates, and creative direction that work across multiple modalities, eLearning (Rise/Adapt), video, job aids, and internal communications.
Building from scratch, not an existing identity - lots of opportunity to defining and owning individual direction with input
Opportunity to influence the internal brand that Meta represents as well as the workforce
Building on Annual Required Training experiences
Unique space within the learning space; different from Art Directors in other spaces; nice to find those who have worked at internal markets

Role Responsibilities (including, but not limited to):
Translate our future-state narrative and brand principles into a clear, actionable design direction.
Develop mood boards, style guides, and visual concepts that communicate tone, personality, and learner-centered intent.
Build a scalable visual identity system for learning (color, typography, iconography, photography, motion guidance).
Partner with learning designers and PMs to understand constraints (tools, authoring platforms, technical limitations).
Provide art direction to external vendors, reviewing creative output for consistency and quality.
Collaborate with Meta's central brand/design teams to ensure alignment with corporate guidelines while maintaining RREL's unique identity.
Develop documentation and templates that enables the internal team to apply the design system consistently after project hand-off.

Must-Have Skills:
4+ years' experience in art direction, visual design, or brand design (agency or in-house).
Proven experience developing brand identity systems and applying them across multiple channels and formats.
Strong portfolio showcasing design work for digital experiences, ideally including learning, training, or educational content.
Fluency in Figma, Adobe Creative Suite (Illustrator, Photoshop, After Effects), and familiarity with eLearning authoring tools (Rise, Adapt, or Storyline). Experience managing and providing creative direction to vendors or junior designers.
Motion design experience
Learning design experience
Experience with customer education
Large tech brand experience
Iconography and illustrations experience

Soft Skills:
Ability to ask good questions of the client and translate those answers into good design
Self-organized and motivated - ability to work towards deliverables with minimal supervision

Educational Requirements:
Higher education - mostly looking for portfolio and principled approach rooted in design theory and design practices