Job#: 3018814
Job Description:
Support the development and execution of targeting strategies and marketing campaigns in channels enabled by Pega Customer Decision Hub (CDH). Build, launch, and optimize Next Best Action campaigns across inbound and outbound channels through member profiling, experimentation, and performance analysis. Own the day to day campaign operations lifecycle-from requirements and approvals through QA/testing, deployment, and post launch monitoring and issue resolution. Partner with marketing product strategists, business stakeholders, compliance, and cross functional agile teams to achieve positive member experience and business outcomes.
Job Responsibilities
Support the development and execution of Next Best Action strategies using Pega Customer Decision Hub (CDH).
Translate marketing requirements into CDH interaction strategies, targeting criteria, and personalization logic.
Assist with coordinating and optimizing member communications across inbound and outbound channels.
Create and refine user stories and documentation to support next best action implementations.
Run simulations and perform basic analysis of decisioning results to evaluate performance and business impact.
Troubleshoot routine Pega CDH issues and collaborate with technical teams to resolve integration or data concerns.
Manage multiple marketing tasks and deliverables to ensure timely execution of initiatives.
Qualifications
Working knowledge of Pega CDH, Salesforce Marketing Cloud, or similar ESP/decisioning technology platforms.
Experience collaborating with cross functional technical and business teams.
Ability to quickly learn new concepts, tools, and technologies related to marketing decisioning and analytics.
Familiarity with marketing campaign processes, data analysis, and lifecycle management.
Experience with analytics tools or data platforms (e.g., SQL, Databricks, Tableau, Power BI).
Strong analytical, problem solving, and communication skills.
Bachelor's degree in Marketing, Business, or equivalent experience.
EEO Employer
Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .
Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico. Apex uses a virtual recruiter as part of the application process. Click for more details.
Apex Benefits Overview: Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Apex team member can provide.
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
- Dice Id: apexsan
- Position Id: BHJOB2374_3018814
- Posted 9 hours ago