Product Marketing Manager

Title:  Product Marketing Manager
Location:   Hollywood, FL
Duration: Direct Hire
Compensation: $130,000- $134,000
Work Requirements: U.S. Citizen, Holders, or Authorized to Work in the U.S.
 
Skillset / Experience:
 
Ideal Candidate Profile:

• A highly strategic and hands-on Product Marketing leader with 7+ years of experience launching and scaling consumer-facing digital products in a B2C environment.
• The ideal candidate has a proven track record of driving end-to-end GTM strategies, building compelling product positioning and messaging, creating high-impact marketing campaigns, and translating customer insights into growth opportunities.
• Experience with mobile apps, loyalty programs, hospitality, gaming, travel, or customer engagement platforms is highly preferred.
• This individual should be equally comfortable defining strategy and executing campaigns while helping scale the Hard Rock digital product ecosystem globally.

• Proven Product Marketing and Go-to-Market (GTM) leadership experience for consumer-facing digital products, mobile apps, websites, and emerging technologies.
• Strong expertise driving app growth, customer acquisition, activation, retention, and large-scale product adoption.
• Experience leading Voice of Customer (VOC) programs, developing product positioning and messaging, and leveraging AI to enhance marketing effectiveness and customer engagement.

• Lead the launch, adoption, and scaling of the Hard Rock mobile app across flagship properties and future locations.
• Own GTM strategy and execution for mobile applications, websites, digital products, and AI-enabled solutions.
• Develop marketing campaigns, product videos, creative assets, customer communications, billboards, and promotional content.
• Establish customer feedback programs and activation initiatives to increase engagement, adoption, and product success.

 
 
 
About INSPYR Solutions
Technology is our focus and quality is our commitment. As a leading global expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients’ business objectives and cultural needs. Our tailored offerings include a wide variety of professional services, project solutions, managed services, and talent resources, all bolstered by our strategic partnerships with cutting-edge technology services. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at .