Marketing Manager III

RESPONSIBILITIES:
A client with Kforce is seeking a Marketing Manager III to join their team in Atlanta, GA.

Summary:
The focus of this role is to drive the growth of QuickBooks products through Outbound Marketing and Sales Innovation. The primary responsibility of the role is to design, develop, test and iterate on the Outbound Sales Marketing Strategy. The ideal candidate will be able to work with multiple stakeholders across sales and marketing teams, as well as with our segment, channel, and finance partners to deliver awesome experiences for customers and prospects.

Responsibilities:
* Develop Marketing Campaigns: Develop best in class marketing campaigns that will drive awareness and consideration for our small business offerings
* Optimize existing Outbound Campaigns: Optimize engagement and conversion rates through the development of a continuous test and learn program
* Communicate and Influence Across the Organization: Influence and evangelize the lead marketing strategy across the QuickBooks ecosystem, working cross-functionally and develop highly effective relationships with partners
* Cadence Marketing: Design sales contact and email content for agents and with automation to drive sales conversion of new and existing customers

REQUIREMENTS:
* BA//BS required with related work experience in marketing and/or sales
* 3-5 years of marketing experience leading marketing initiatives and cross-functional execution
Demonstrated high levels of ownership, responsibility, and initiative
* 1-2 years of experience in Outbound Sales Marketing and Lead Management a plus
* Team player: Proven experience and passion to facilitate relationships and collaborate across other channels and segments of the business
* Project Management: Demonstrate effective project management skills that drives execution cross-functionally
* Experience with direct sales organizations, Salesforce.com/Eloqua (or similar CRM and Marketing Automation)
* Customer-obsessed. Listens to customers, champions their success, and makes decisions that benefit the customer and the entire client portfolio, not just the Sales Marketing Channel
* Strong use of segmentation and targeting to drive awesome customer experiences
Influences across teams, consistently communicates and influences across all levels up to
* Executive to achieve results
* Excellent verbal, written, visual/presentation and interpersonal communication skills
* Experience with small businesses a plus

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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