Marketing Data Analyst

W2 CONTRACT
HYBRID IN RICHMOND, VA
Position Overview
We are seeking a highly analytical and business-minded professional to join our Marketing Analytics team. This role sits within the business organization rather than IT and focuses on transforming data into actionable business insights. The ideal candidate is a strong problem solver who can work through ambiguous business questions, identify the right data sources, conduct meaningful analysis, and provide recommendations that influence strategic decisions.
This position requires a blend of business acumen, analytical thinking, and business intelligence expertise. The successful candidate will be comfortable partnering with business leaders, collaborating with IT teams, and leveraging data to drive improvements across marketing, sales, customer experience, and operational initiatives. A curiosity for AI and emerging technologies, along with a passion for continuous learning, is highly valued.

Key Responsibilities
Business Analysis & Problem Solving

• Analyze customer, marketing, sales, and operational data to identify trends, opportunities, and business risks.
• Partner with stakeholders to understand business challenges and translate them into analytical solutions.
• Develop hypotheses, ask insightful questions, and uncover root causes behind business performance.
• Transform complex data into actionable recommendations for leadership.
• Evaluate program effectiveness and measure the impact of marketing and business initiatives.
• Support strategic decision-making through data-driven insights and quantitative analysis.

Business Intelligence & Data Visualization

• Design, build, and maintain executive dashboards and reporting solutions using Tableau and/or Power BI.
• Create clear and compelling visualizations that communicate key business insights.
• Define, monitor, and report on critical business KPIs and performance metrics.
• Promote a culture of data-driven decision making across the organization.
• Deliver reporting solutions that help leaders quickly understand performance drivers and business opportunities.

Data Management & Analytics

• Extract, manipulate, cleanse, and analyze data using SQL and related technologies.
• Work with IT and data teams to ensure data accuracy, quality, and integrity.
• Utilize tools such as SQL, Snowflake, Python, Teradata, or similar technologies to support analysis and reporting.
• Validate data, identify anomalies, and ensure reporting consistency.
• Support ongoing reporting and ad hoc analytical requests.

Innovation & Continuous Improvement

• Explore opportunities to leverage AI and emerging technologies to enhance analytics and business intelligence capabilities.
• Research and evaluate new analytical methods, tools, and best practices.
• Recommend process improvements that increase efficiency and business value.
• Stay current on trends in analytics, business intelligence, data visualization, and AI.

Required Qualifications

• 3-5 years of experience building and developing dashboards in Tableau, with Power BI experience strongly preferred.
• 3+ years of experience working with data using SQL, Python, Snowflake, or similar data manipulation and analytics tools.
• 3-5 years of experience analyzing data to solve business problems and provide recommendations to stakeholders and leadership.
• Strong analytical and critical thinking skills with a demonstrated ability to solve complex business problems.
• Excellent communication skills with the ability to translate data into clear business recommendations.
• Strong attention to detail and commitment to data accuracy.
• Proven ability to work independently, ask the right questions, and navigate ambiguous business challenges.

Job Type & Location
This is a Contract position based out of Richmond, VA.
Pay and Benefits
The pay range for this position is $45.00 - $60.00/hr.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following: Medical, dental & vision Critical Illness, Accident, and Hospital 401(k) Retirement Plan - Pre-tax and Roth post-tax contributions available Life Insurance (Voluntary Life & AD&D for the employee and dependents) Short and long-term disability Health Spending Account (HSA) Transportation benefits Employee Assistance Program Time Off/Leave (PTO, Vacation or Sick Leave)
Workplace Type
This is a hybrid position in Richmond,VA.
Application Deadline
This position is anticipated to close on Aug 5, 2026.

About TEKsystems

We're partners in transformation. We help clients activate ideas and solutions to take advantage of a new world of opportunity. We are a team of 80,000 strong, working with over 6,000 clients, including 80% of the Fortune 500, across North America, Europe and Asia. As an industry leader in Full-Stack Technology Services, Talent Services, and real-world application, we work with progressive leaders to drive change. That's the power of true partnership. TEKsystems is an Allegis Group company.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

About TEKsystems and TEKsystems Global Services

We're a leading provider of business and technology services. We accelerate business transformation for our customers. Our expertise in strategy, design, execution and operations unlocks business value through a range of solutions. We're a team of 80,000 strong, working with over 6,000 customers, including 80% of the Fortune 500 across North America, Europe and Asia, who partner with us for our scale, full-stack capabilities and speed. We're strategic thinkers, hands-on collaborators, helping customers capitalize on change and master the momentum of technology. We're building tomorrow by delivering business outcomes and making positive impacts in our global communities. TEKsystems and TEKsystems Global Services are Allegis Group companies. Learn more at TEKsystems.com.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

San Francisco Fair Chance Ordinance: Pursuant to the San Francisco Fair Chance Ordinance, for all positions located in the city and county of San Francisco, we will consider for employment qualified applicants with arrest and conviction records.

Massachusetts Lie Detector: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Use of Artificial Intelligence (AI): We may use Artificial Intelligence (AI) to support parts of our hiring process, including sourcing, screening, and evaluating candidates. AI helps assess applications and qualifications, but final decisions are made by our hiring team. By applying, you acknowledge and agree that your application may be reviewed using AI tools.