Our client, a leading social media and visual discovery technology company, is looking to hire a Copywriter IV (Senior B2B Content Strategist + Writer) in [Remote US].
Pay Rate Range:
$67 to $77/hour W2, depending on experience.
Responsibilities:
Develop and write high-quality content for Pinterest''s business website, including landing pages, product pages, and blog posts.
Create engaging B2B digital experiences for advertisers and agencies.
Partner with marketing, product, sales, design, engineering, and localization teams to deliver user-centered content.
Develop content strategies that align with business goals, SEO best practices, and global requirements.
Conduct content audits, competitive analysis, and audience research to improve website performance.
Collaborate with designers and engineers on page structure, navigation, and content flow.
Manage content projects from planning through publication while coordinating with cross-functional stakeholders.
Measure content performance using analytics and optimize content based on user behavior and business metrics.
Leverage AI tools to improve content creation workflows and production efficiency.
Help evolve Pinterest''s content strategy and establish scalable best practices.
Requirements:
8+ years of experience in B2B web content strategy and content writing.
Proven experience writing website content such as landing pages, product pages, and blogs.
Strong understanding of content strategy, information architecture, and user-centered content design.
Experience collaborating with cross-functional teams, including marketing, product, design, and engineering.
Knowledge of SEO best practices for web content.
Experience with Contentful or other content management systems (CMS).
Familiarity with Figma for collaborating on page layouts and content experiences.
Experience using analytics tools such as Tableau, Google Analytics, or similar platforms to measure content performance.
Experience using AI tools to support content creation and workflow optimization.
Excellent writing, communication, critical thinking, and stakeholder management skills.
Russell Tobin offers eligible employee’s comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
Equal Employment OpportunityRussell Tobin is an equal opportunity employer. We do not discriminate on the basis of the race, religious creed, color, national origin, ancestry, physical disability, mental disability, reproductive health decision making, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, age, sexual orientation, veteran or military status, or any other characteristic protected by applicable federal, state, or local law.
Fair Chance EmploymentRussell Tobin is a Fair Chance employer. We consider all qualified applicants, including those with criminal histories, in a manner consistent with applicable state and local Fair Chance laws and ordinances, including, the California Fair Chance Act and all applicable local Fair Chance ordinances.
AccommodationsWe are committed to providing reasonable accommodations to applicants and employees with disabilities. If you require a reasonable accommodation to participate in the application or interview process, or to perform the essential functions of this role, please contact us.
Only applicable for San Francisco Candidates: Under the San Francisco Lactation in the Workplace Ordinance, we will provide written notice of lactation accommodation rights, and this notice will automatically be given upon hiring, any inquiry of parental leave or lactation accommodation.