Seeking an experienced content leader to develop and drive private markets educational content strategy, private markets educational content programming for Nuveen's global wealth business. This role offers the opportunity to shape how advisors and investors understand and engage with private markets investments through thoughtful, impactful educational content and sophisticated digital experiences that guide meaningful learning journeys. It requires a talented content developer who can translate sophisticated thematic and investment concepts into compelling, accessible content that educates and engages financial advisors and investors. The ideal candidate combines private markets knowledge and exceptional writing skills with digital journey design, understanding how to guide audiences through learning experiences across interconnected touchpoints and content formats.
Key Responsibilities and DutiesContent Strategy & Development
- Design and execute a comprehensive private markets educational content strategy for financial advisors and end-investors that is innovative, audience-centric, and consumable across digital and print mediums
- Translate complex investment concepts, portfolio strategy insights and economic themes into clear, engaging narratives appropriate for diverse audiences
- Create non-product investment, asset class and thematic educational content, for financial advisors focused on key private markets opportunities and trends, common challenges and how to address, and the role and benefits of alternative investments in diversified portfolios
- Develop consumable investor content that helps advisors articulate the value proposition of private markets to clients and prospects
- Incorporate and utilize AI -- combined with other resources -- to produce and enhance content for a variety of media and audiences with rapid speed-to-market
Content Creation & Execution
- Write, edit, and guide execution of multi-format private markets content for financial advisors including articles, webinar scripts and presentations, video content, listicles, infographics, and advisor guides
- Collaborate with investment professionals and portfolio strategists to ensure technical accuracy while maintaining accessibility and engagement
- Develop a suite of short-form investor content structured to empower financial advisors to successfully engage clients in specific private markets conversations
- Build and collaboratively manage content matrices that map educational topics to audience needs, journey stages, distribution channels, and business priorities
- Assume an omnichannel approach to content creation while maintaining consistent messaging and journey coherence
Digital Journey Design & Orchestration
- With collaboration partners, architect end-to-end digital private markets learning journeys that utilize content in multiple formats to guide advisors from awareness through education to implementation, understanding how different content assets work together to advance knowledge and action
- Map content sequencing and progression logic-understanding user experience principles and how to structure digital properties that encourage exploration and return visits
- Collaborate on conversion pathways that guide advisors through educational milestones while identifying opportunities for deeper engagement
Advisor & Client Engagement
- Partner with marketing, portfolio strategy and distribution teams to understand content needs and respond with relevant educational solutions and journey activations
- Create journey-based materials that support the advisor progression from awareness to understanding to implementation
- Develop educational resources that enable advisors to have more informed conversations with investors about private markets
Educational Requirements- University (Degree) Preferred
Work Experience- 5+ Years Required; 7+ Years Preferred
FINRA RegistrationsPhysical Requirements- Physical Requirements: Sedentary Work
Career Level8IC
Required Qualifications:- 5+ Years private markets/asset management alternatives investments content development
Preferred Qualifications:- Familiar with asset management and financial services compliance regulations
- Comfortable working in Powerpoint, Word, Adobe Suite
- Comfortable adapting to proprietary and third party content workflow platforms
- Comfortable collaborating with design and production teams
Related Skills
Business Acumen, Collaboration, Communication, Content Development, Data-Based Decision Making, Nuveen Products/Services Acumen, Project Management, Sales Enablement, Story Telling, Technical Training, Technical Writing
Anticipated Posting End Date:2026-04-20
Base Pay Range: $114,000/yr - $160,000/yr
Actual base salary may vary based upon, but not limited to, relevant experience, time in role, base salary of internal peers, prior performance, business sector, and geographic location. In addition to base salary, the competitive compensation package may include, depending on the role, participation in an incentive program linked to performance (for example, annual discretionary incentive programs, non-annual sales incentive plans, or other non-annual incentive plans).
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Company Overview Nuveen is a global investment leader, managing public and private assets for clients around the world and on behalf of TIAA, our parent company and one of the world's largest institutional investors. We invest in the growth of businesses, real estate, infrastructure and natural capital, providing clients with the reliability, access and foresight unique to our heritage. Our prevailing perspective on the future drives our ambition to innovate and adapt our business to the changing needs of investors - all to pursue lasting performance for our clients, our communities and our global economy. Visit to learn more about us.
Our Culture of Impact At TIAA, we're on a mission to build on our 100+ year legacy of delivering for our clients while evolving to meet tomorrow's challenges. We equip our associates with future-focused skills and AI tools that enable us to advance our mission. Together, we are fighting to ensure a more secure financial future for all and for generations to come. We are guided by our values: Champion Our People, Be Client Obsessed, Lead with Integrity, Own It, and Win As One. They influence every decision we make and how we work together to serve our clients every day. We thrive in a collaborative in-office environment where teams work across organizational boundaries with shared purpose, accelerating innovation and delivering meaningful results. Our workplace brings together TIAA and Nuveen's entrepreneurial spirit, where we work hard and work together to create lasting impact. Here, every associate can grow through meaningful learning experiences and development pathways-because when our people succeed, our impact on clients' lives grows stronger.
Benefits and Total Rewards The organization is committed to making financial well-being possible for its clients, and is equally committed to the well-being of our associates. That's why we offer a comprehensive Total Rewards package designed to make a positive difference in the lives of our associates and their loved ones. Our benefits include a superior retirement program and highly competitive health, wellness and work life offerings that can help you achieve and maintain your best possible physical, emotional and financial well-being. To learn more about your benefits, please review our .
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