Communication Specialist-Level 2 - Experienced (6 - 10 Years)

Job#: 3023507

Job Description:

Position Summary: We are seeking a Digital Execution Strategist with expertise in HubSpot to join our dynamic Enterprise Marketing team. The successful candidate will play a critical role in driving multiple website projects, delivering exceptional user experiences, and optimizing content management strategies within HubSpot.Key Responsibilities:

Lead the project intake process, collating and understanding requirements from stakeholders to ensure clear objectives and deliverables.

Develop and execute digital strategies leveraging HubSpot and their AI feature, Breeze to enhance user engagement and drive business growth.

Develop and articulate design strategies that align with business goals and user needs.

Translate complex strategies into effective website design executions, ensuring optimal user experience and engagement.

Utilize best marketing practices to design and refine website interfaces, enhancing usability, accessibility, and visual appeal.

Conduct user research, usability testing, and competitive analysis to inform design decisions and iterate on existing solutions.

Collaborate with cross-functional teams including marketing, IT, content creators, and developers to implement cohesive and impactful design solutions.

Oversee the end-to-end implementation of HubSpot for over 200 microsites, ensuring best practices in content management, personalization, and performance optimization.

Create wireframes, prototypes, user flows, and interactive mock-ups to effectively communicate design concepts.

Design, manage, and optimize web content and assets using HubSpot.

Ensure ADA compliance and overall site health by monitoring and analyzing data using Site Improve, making recommendations for necessary improvements.

Participate in daily status calls, sprint planning, user story development, testing, and supporting project releases for digital projects.

Demonstrate discipline and organization in executing assignments and managing projects, while building and maintaining great relationships with clients, co-workers, and vendors.

Understand customer needs and pain points to help develop better user experiences.

Present wireframes and prototypes to management and business partners.

Conduct regular audits and performance analysis of digital campaigns, identifying opportunities for improvement and implementing corrective actions.

Stay current with industry trends, emerging technologies, and best practices in UX design and digital marketing.

Performs other job-related duties as assigned.Job Overview: This position is responsible for managing and delivering digital projects on the organization's customer-facing digital experience roadmap. This person will utilize strong project management skills to provide support in developing and executing plans and initiatives to deliver business objectives, including transactional web tools, User Interface (UI) best practices, navigation, and architecture best practices.Qualifications:

High School Grad / GED required.

Bachelor's degree in marketing, Digital Media, Information Technology, or a related field preferred.

Minimum of 4 years of experience in digital strategy, with a strong focus on HubSpot

Proven track record of successfully executing and managing digital projects using HubSpot.

In-depth knowledge of content management systems (CMS), web analytics, SEO, and digital marketing best practices.

Proficient in HTML, CSS, JavaScript, and other web technologies.

Strong analytical skills with the ability to interpret data and provide actionable insights.

Excellent communication and interpersonal skills, with the ability to collaborate effectively with diverse teams.

Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.

Certification in HubSpot is a plus.

EEO Employer

Apex Systems is an equal opportunity employer. We do not discriminate or allow discrimination on the basis of race, color, religion, creed, sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), age, sexual orientation, gender identity, national origin, ancestry, citizenship, genetic information, registered domestic partner status, marital status, disability, status as a crime victim, protected veteran status, political affiliation, union membership, or any other characteristic protected by law. Apex will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation in using our website for a search or application, please contact our Employee Services Department at or .

Apex Systems is a world-class IT services company that serves thousands of clients across the globe. When you join Apex, you become part of a team that values innovation, collaboration, and continuous learning. We offer quality career resources, training, certifications, development opportunities, and a comprehensive benefits package. Our commitment to excellence is reflected in many awards, including ClearlyRated's Best of Staffing in Talent Satisfaction in the United States and Great Place to Work in the United Kingdom and Mexico. Apex uses a virtual recruiter as part of the application process. Click for more details.

Apex Benefits Overview: Apex offers a range of supplemental benefits, including medical, dental, vision, life, disability, and other insurance plans that offer an optional layer of financial protection. We offer an ESPP (employee stock purchase program) and a 401K program which allows you to contribute typically within 30 days of starting, with a company match after 12 months of tenure. Apex also offers a HSA (Health Savings Account on the HDHP plan), a SupportLinc Employee Assistance Program (EAP) with up to 8 free counseling sessions, a corporate discount savings program and other discounts. In terms of professional development, Apex hosts an on-demand training program, provides access to certification prep and a library of technical and leadership courses/books/seminars once you have 6+ months of tenure, and certification discounts and other perks to associations that include CompTIA and IIBA. Apex has a dedicated customer service team for our Consultants that can address questions around benefits and other resources, as well as a certified Career Coach. You can access a full list of our benefits, programs, support teams and resources within our 'Welcome Packet' as well, which an Apex team member can provide.