Product Manager - Loyalty Program

Responsibilities

• Program Design and Enhancement: Creating and improving loyalty programs, including rewards systems, points, tiers, and incentives.

• Market Research and Analysis: Studying market trends, competitor programs, and customer behavior to identify opportunities and best practices.

• Cross-Functional Collaboration: Working with sales, marketing, customer service, and technology teams to align loyalty initiatives with overall business goals.

• Performance Tracking and Optimization: Monitoring program performance, analyzing data, and making adjustments to maximize effectiveness.

• Customer Insights and Feedback: Gathering and analyzing customer feedback to understand their needs and preferences, and to improve the loyalty program experience.

• Budget Management: Managing the budget allocated for loyalty programs and ensuring cost-effectiveness.

Requirements

• 5 years of product management in a technology organization.

• Experience in ecommerce domain, supporting customer loyalty programs.

• Experience managing relationships with business stakeholders, gathering requirements and documenting those requirements in the form of user stories; plus, working with development teams.

• Experience with Jira & Confluence, specifically authoring effective JIRA stories for functional requirements, detailed acceptance criteria and prioritization with delivery teams.

• Drive functional backlog prioritization and lead various requirement discussions for product enhancements.