Adobe CJA Analyst in Malvern, PA (2-3 days onsite Hybrid role)

Role: Adobe CJA Analyst

Location: 2-3 days onsite in Malvern PA

Duration: Long Term

Job description:

Role Summary

Lead the implementation, adoption, and scaling of Customer Journey Analytics (CJA) across the enterprise. Partner with business, analytics, technology, and MarTech teams to onboard data sources, enable users, establish governance, and drive measurable business value through increased platform adoption and self-service analytics.

Key Responsibilities

• Drive enterprise adoption of Customer Journey Analytics.
• Lead onboarding of business teams, use cases, and data sources.
• Develop training, enablement, and user support programs.
• Establish governance, best practices, and operating models.
• Partner with stakeholders to identify and prioritize high-value journey analytics use cases.
• Measure adoption through user engagement, business value, and utilization metrics.
• Champion change management and transition from legacy reporting tools.
• Serve as the primary liaison between business users, analytics teams, and technology partners.

Critical Skills

Platform Adoption & Enablement

• User adoption strategy
• Change management
• Stakeholder engagement
• Training and coaching
• Self-service analytics enablement

Customer Journey Analytics

• Customer journey mapping
• Cross-channel analytics
• Customer experience measurement
• Digital analytics and insights

Implementation & Delivery

• Platform implementation
• Data onboarding and integration
• Agile delivery
• Program management
• Business requirements gathering

Preferred Experience

• Adobe Customer Journey Analytics (CJA)
• Adobe Experience Platform (AEP)
• Adobe Analytics