Social Media Coordinator

About the Role

Were looking for a creative, organized, and detail-oriented Social Media Coordinator to help manage our organizations daily social media presence, support and turn performance data into actionable insights.

This role is ideal for someone who is a strong writer, understands how social platforms work, enjoys working in a fast-paced environment, and understands the importance of accuracy and sound judgment. AI is a core tool and resource on our team. We expect this role to use it well to draft faster, test more ideas, and dig deeper into the numbers with human judgment, editing, and fact-checking applied to everything that goes out.

What the Role Result in

Social Media Accountabilities

• Draft, schedule, and publish daily content across major social platforms.

• Adapt content to each platforms format, audience, voice, and best practices.

• Monitor comments, mentions, direct messages and escalate sensitive issues when needed.

• Capture and publish real-time content during events, including live coverage.

• Produce original short-form video Reels, Shorts, TikToks, and vertical cutdowns from event footage, studio content, and existing creative.

• Monitor major TV networks and clip newsworthy segments for same-day social aggregation, using SnapStream and similar recording and clipping tools.

• Caption, brand, and package clips for each platform, and move quickly when a segment is time-sensitive.

• Follow our standards for clip length, attribution, and rights when using third-party broadcast footage, and flag anything questionable before posting.

• Maintain the content calendar and coordinate with the digital team on creative assets.

• Fact-check content before publication. Confirm required approvals, disclaimers, and tracking are in place before launch.

• Upload and manage creative assets according to platform specifications.

• Use AI tools in the day-to-day workflow drafting and repurposing copy, generating platform variations, brainstorming concepts, summarizing comment activity, and analyzing performance data.

• Review, edit, and fact-check all AI-assisted work before it publishes. AI drafts; people approve.

Measurement & Reporting

• Maintain recurring dashboards for spontaneous and paid performance.

• Prepare reports and identify trends and opportunities for improvement.

• Turn performance data into clear recommendations for non-technical audiences.

• Maintain consistent campaign naming and tracking conventions.

What You Bring

• Experience creating and personally publishing social media content.

• A portfolio or links to your work, with audience or performance metrics when available.

• Working knowledge of at least two major social media platforms.

• Experience producing original short-form vertical video and editing clips for social CapCut, Premiere, Adobe Express, Opus Clip, or comparable tools.

• Preferred: Experience clipping broadcast or livestream video for rapid social distribution, and familiarity with SnapStream or a similar TV recording and search platform.

• Strong writing, cutting, proofreading, and organizational skills.

• Excellent attention to detail and sound judgment under pressure.

• Understanding that social posts are public and paid media involves real spend.

• Ability to work occasional evenings and weekends around events.

• Comfort using AI tools as part of your everyday process, plus the judgment to know where they help, where they get things wrong, and when a human has to make the call.

• Hands-on experience with the assistants we use ChatGPT, Grok, and Claude is helpful, as is familiarity with AI tools for image, video, captioning, or transcription work.

• Preferred: Experience with Meta Ads Manager, Google Ads, or similar advertising platforms; experience with paid social, analytics, A/B testing, and campaign tracking.

Compensation & Benefits

• Competitive hourly wage, based on experience and qualifications.

• Paid time off and Float holidays.

• Flexible scheduling when business and event needs allow.

• Professional development opportunities to build skills in social media, digital marketing, advertising, and analytics.

• Collaborative and supportive work environment.

• Opportunities to work on meaningful campaigns and build a strong professional portfolio.

Why Join Us?

• Make an impact: Your work will directly shape how our organization connects with its audience.

• Own meaningful work: Play a hands-on role across content, campaigns, events, and analytics.

• Grow your skills: Gain experience across organic social, paid media, creative strategy, and performance measurement.

• Work collaboratively: Partner with creative, communications, and marketing teams to bring ideas to life.

• Stay at the center of digital: Work with evolving platforms, formats, audiences, and digital trends.

• Work with modern tools: AI is part of our standard toolkit, and youll have the tools, training, and latitude to use it to do more and better work.