Martech Platform Engineer

RESPONSIBILITIES:
Kforce has a client in New York that is seeking a highly technical Martech Platform Engineer to support a large-scale marketing technology transformation. This role is ideal for a hands-on marketing technologist who thrives in backend data, audience architecture, and platform automation - not someone focused solely on campaign execution or UI-based builds.

Summary:
This is an engineering-first Martech role, supporting the rollout and optimization of a consolidated email and SMS platform (Cordial). You'll work deeply with data models, segmentation logic, SQL, and automations, partnering closely with marketing, data, and technology teams. This role is based in NYC and open to 100% remote for non-local candidates. This role has strong contract to hire potential. It will start as a 9 month contract with right to hire FTE, after the initial contract term.

This role is:
* A technical Martech engineering role
* Heavy on audience architecture, backend data, and troubleshooting
* Focused on how data flows through the platform
* Hands-on with SQL, schemas, tables, and automation logic

This role is not:
* A campaign-only or email production role
* A -button pusher- or template-only position
* A purely creative or copy-focused marketing role

Key Responsibilities:
* Design, build, and troubleshoot advanced audience segmentation using event- and attribute-level data
* Work directly with backend tables, schemas, and data models to support segmentation, QA, and personalization
* Write and debug SQL queries (Snowflake / CDP) to validate audiences and extract data for marketing use cases
* Build and maintain automations, triggered campaigns, and orchestrations within the marketing platform
* Implement dynamic content logic using AMPscript or Cordial Smarty syntax
* Own troubleshooting for segmentation, automation, and data-related issues across email and SMS
* Support platform enablement through documentation, best practices, and process improvements

REQUIREMENTS:
* 3+ years of hands-on Martech, CRM, or Marketing Automation engineering experience
* Proven experience building audiences and segments from backend data (not UI-only filtering)
* Strong working knowledge of SQL, including writing and troubleshooting queries from scratch
* Experience working with schemas, tables, attributes, and events in a marketing or CDP environment
* Hands-on experience with Cordial, Braze, Salesforce Marketing Cloud, or similar platforms
* Experience setting up automations, journeys, or triggered messaging
* Ability to debug and QA complex segmentation and automation logic
* Experience supporting marketing teams as internal customers

Preferred/Nice-to-Have Skills:
* Experience with Snowflake or modern CDPs
* Working knowledge of AMPscript or Cordial Smarty
* Experience consolidating or migrating marketing platforms
* Strong understanding of suppression logic, frequency rules, and personalization frameworks
* Comfortable operating in ambiguous environments and asking the right technical questions

The pay range is the lowest to highest compensation we reasonably in good faith believe we would pay at posting for this role. We may ultimately pay more or less than this range. Employee pay is based on factors like relevant education, qualifications, certifications, experience, skills, seniority, location, performance, union contract and business needs. This range may be modified in the future.

We offer comprehensive benefits including medical/dental/vision insurance, HSA, FSA, 401(k), and life, disability & ADD insurance to eligible employees. Salaried personnel receive paid time off. Hourly employees are not eligible for paid time off unless required by law. Hourly employees on a Service Contract Act project are eligible for paid sick leave.

Note: Pay is not considered compensation until it is earned, vested and determinable. The amount and availability of any compensation remains in Kforce's sole discretion unless and until paid and may be modified in its discretion consistent with the law.

This job is not eligible for bonuses, incentives or commissions.

Kforce is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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