Salesforce Marketing Cloud Associate

One of clients is seeking a Salesforce Marketing Cloud Campaign Associate to support the end-to-end execution of marketing campaigns for Private Equity business. This role is focused on campaign coordination, setup, testing, deployment, monitoring, documentation, and stakeholder communication.

The associate will work closely with marketing, creative, data, compliance, and technology teams to ensure campaigns are launched accurately, on time, and in accordance with established processes and controls. The ideal candidate is highly organized, detail-oriented, comfortable working with defined procedures, and experienced in managing multiple campaign requests and deadlines.

Key Responsibilities

• Manage campaign requests from intake through execution and closure.
• Review campaign briefs and confirm that required content, audience details, approvals, and deployment instructions are complete.
• Coordinate with marketing, creative, data, compliance, and technology teams to support campaign delivery.
• Set up and schedule email and SMS campaigns in Salesforce Marketing Cloud using approved templates and processes.
• Upload and validate campaign content, audience files, suppression lists, and deployment details.
• Perform pre-deployment quality checks, including:
• Content and formatting review
• Link validation
• Personalization testing
• Audience and suppression validation
• Sender and subject-line checks
• Mobile and desktop rendering review
• Approval confirmation
• Schedule and launch campaigns based on approved deployment calendars.
• Monitor campaign launches and escalate delivery, data, content, or system issues.
• Track campaign status, dependencies, approvals, risks, and completion dates.
• Maintain campaign calendars, execution checklists, trackers, audit records, and standard operating procedures.