Business Intelligence / Promotions Analyst (Retail) (455014)

Business Intelligence / Promotions Analyst (Retail) | 465014
DETAILS
Location: Plano, TX 75254 (hybrid onsite 3-days per week)
Position Type: Direct-Hire
Hourly / Salary: to $100K+ (based on experience)

JOB SUMMARY
Vaco is currently seeking a Business Intelligence / Promotions Analyst (Retail) for a Direct-Hire located in Plano, TX 75254 (hybrid onsite 3-days per week).  The Business Intelligence / Promotions Analyst will provide strategic promotional recommendations through analysis and execution of Strategic Promotional Effectiveness across the organization. The Business Intelligence / Promotions Analyst will work across Merchandising, Marketing, Stores, and the Information Systems teams.  The ideal Business Systems Analyst will possess strong communication and analytical skills with a focus on detailed execution of processes.

• Promotional Effectiveness (30%)
  • Work with Merchants / IT – Creating / Maintaining Repository of Historical Promotions Financial Performance / Trends Associates Tactics
  • Develop / Manage Process – Identifying / Measuring Actual Promo Volume / Discount Depth / Types / Support Vehicles / # Trips Vendor Funding
  • Construct Baseline Calculation Process – Updating as Promo Periods Cycle
  • Capture Marketing / Shopping Guide Features / Ads / Placements for Promo Periods
• Promotional Period Planning (40%)
  • Manage Promo Planning Deliverables Across Teams / Accuracy of Information Submitted
  • Lead Category / Vendor Performance Reviews – Recommending Types of Promotions / Tactics to be Tested / Built into Plans
  • Create Promotional Scenario Modeling – Forecasting to Estimate Performance ROI of Planned Promotions
  • Evaluate Effectiveness of Promo / Strategy Rules / Identify Opportunities to Make Recommendations for Future Promo Planning
• Post Promotional Verification (20%) 
  • Work with Merchandising / Store Ops – Developing Promo Verification to Measure Actual Results of Promo Period Against Forecast / Goals
  • Build Drillable Reporting on Promotions – Providing Insights / Recommendations on Necessary Actions
• Core Competencies 
  • Organize / Manage Multiple Activities – Addressing Multiple Priorities / Quickly Changing Business Needs While Meeting Deadlines
  • Strong Negotiation Skills – Including Excellent Verbal / Written Communication
  • Self-Starter – Ability to Develop Policies / Programs – Meeting Business Objectives

JOB REQUIREMENTS

• Business Intelligence / Promotional Analyst – Merchandising / Marketing Analysis | Exposure to Trade Funds / Promotional Planning
• BI / Visualization (PowerBI / Tableau) – Building Interactive Dashboards / Reports / Visualizations 
  • Creating Drill-Down/Drill-Through Reports / Custom Visuals / Calculated Fields/Measures / Dynamic Forecasting Views – Supporting Promotional Performance Tracking / ROI Analysis / Baseline v. Actual Comparisons / Scenario Modeling
  • Developing Promotional Effectiveness Dashboards – Incorporating Trends / Discount Depth / Basket Impact / Vendor Funding / Market Placement Data
  • DAX (PowerBI) / Tableau Calculated Fields / Parameters / Sets (familiarity strongly preferred / not required)
• Promotional Effectiveness Software – PowerBI / Tableau / Alteryx (Data Prep / Blending / WFs) / SQL (Querying / ETL Promo-Related Data) / Excel (Complex Formulas / PivotTables / What-If Analysis / Dynamic Reporting)
• Retail (Merchandising / Marketing | 3+ years) – Performing Retail / Promo Analysis

Determining compensation for this role (and others) at Vaco/Highspring depends upon a wide array of factors including but not limited to the individual’s skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs. With that said, as required by local law in geographies that require salary range disclosure, Vaco/Highspring notes the salary range for the role is noted in this job posting. The individual may also be eligible for discretionary bonuses, and can participate in medical, dental, and vision benefits as well as the company’s 401(k) retirement plan. Additional disclaimer: Unless otherwise noted in the job description, the position Vaco/Highspring is filing for is occupied. Please note, however, that Vaco/Highspring is regularly asked to provide talent to other organizations. By submitting to this position, you are agreeing to be included in our talent pool for future hiring for similarly qualified positions. Submissions to this position are subject to the use of AI to perform preliminary candidate screenings, focused on ensuring minimum job requirements noted in the position are satisfied. Further assessment of candidates beyond this initial phase within Vaco/Highspring will be otherwise assessed by recruiters and hiring managers. Vaco/Highspring does not have knowledge of the tools used by its clients in making final hiring decisions and cannot opine on their use of AI products.