Salesforce/TargetX CRM & Communications Specialist

Job Title: Salesforce/TargetX CRM & Communications Specialist
Location: Columbia, SC 29208100% Onsite
Contract Duration: 8 Months (Extension Possible)
Work Schedule: Part-Time – Approximately 28 Hours/Week
Interview Process: 2 Rounds (1st Virtual, 2nd In-Person)

Key Responsibilities

• Manage and maintain TargetX Communication Planner and automated email/drip campaigns.
• Create, configure, schedule, test, renew, and troubleshoot communication campaigns.
• Build recipient lists, audience segments, communication filters, and business rules using Salesforce and TargetX.
• Maintain email templates, personalization, scheduling, and campaign documentation.
• Troubleshoot campaign delivery failures, incorrect audiences, CRM data issues, and automation errors.
• Use Salesforce reports, dashboards, objects, and fields to support CRM operations and campaign performance.
• Perform sandbox testing, quality assurance, campaign maintenance, and cleanup.
• Document existing Salesforce/TargetX workflows, integrations, and dependencies for Slate CRM migration.
• Support migration activities, data validation, UAT, training, and transition planning.
• Collaborate with admissions, recruitment, enrollment, IT teams, and business stakeholders.

Required Skills

1. 3+ Years: Salesforce CRM experience.
2. 3+ Years: TargetX CRM experience.
3. 3+ Years: TargetX Communication Planner.
4. 3+ Years: Creating, managing, renewing, and troubleshooting automated email/drip campaigns.
5. 3+ Years: Salesforce reports, dashboards, objects, fields, and data management.
6. 3+ Years: Troubleshooting CRM and campaign issues involving data, audience selection, configuration, scheduling, and email delivery.

Preferred Skills

• Salesforce and TargetX experience within higher education/universities.
• Experience supporting admissions, student recruitment, enrollment management, or student services.
• Salesforce Flow and other Salesforce automation tools.
• TargetX Forms, Events, Portals, and related functionality.
• HTML/CSS for email templates and communications.
• Salesforce Data Loader, data imports/exports, and integrations.
• Experience with third-party CRM applications.
• CRM migration, documentation, UAT, end-user training, and change management.
• Exposure to Slate CRM or CRM implementation projects.