Salesforce Lead

Role: Salesforce Lead

Location: 100% Remote

Long Term Contract 

Job Details:

Must Have Skills:
10+ years of Salesforce platform experience, with at least 4+ years in Marketing Cloud and Service Cloud. Salesforce APIs (SOAP, REST), SSJS, AMPScript, SQL queries in Marketing Cloud


Detailed Job Description:
Key Responsibilities:
• 10+ years of Salesforce platform experience, with at least 4+ years in Marketing Cloud and Service Cloud.
• Proven track record of leading Salesforce implementations, migrations, and integrations.
• Deep knowledge of Salesforce Marketing Cloud modules (Journey Builder, Email Studio, Mobile Studio, Advertising Studio, Audience Builder, Automation Studio).
• Strong expertise in Service Cloud setup (case management, live agent, knowledge management, Omni-Channel).
• Hands-on experience with Salesforce APIs (SOAP, REST), SSJS, AMPScript, SQL queries in Marketing Cloud.
• Strong grasp of Salesforce development (Apex, Visualforce, Lightning Components) and declarative tools (Flows, Process Builder).
• Configure and customize Salesforce Marketing Cloud (e.g., Journey Builder, Email Studio, Mobile Studio, Automation Studio).
• Configure Service Cloud features like Case Management, Omni-Channel Routing, Service Console, Knowledge Base, and CTI integrations.
• Develop and oversee integrations with external platforms (CRM systems, ERP, websites, mobile apps, etc.) using APIs, ETL tools, and Marketing Cloud Connect.
• Lead the architecture, design, and implementation of Salesforce Marketing Cloud and Service Cloud solutions.
• Create scalable, flexible, and high-performing architectures that meet business and technical requirements.
• Design data models, integration patterns, API strategies, and automation workflows across Marketing and Service operations.
• Conduct audits of existing Salesforce orgs and recommend optimizations.
• Research and propose new Salesforce features, AppExchange apps, or emerging technologies to enhance marketing and service operations.
• Design scalable customer engagement strategies including personalization, segmentation, and automation journeys.
• Ensure Salesforce solutions comply with security, privacy regulations (like GDPR, HIPAA), and organizational policies.
• Excellent problem-solving and analytical skills.
• Strong communication and stakeholder management abilities.
• Ability to lead cross-functional teams and mentor junior staff.
• Current knowledge of scripting and programming languages, various business applications, state of the art technology and current trends in the computer industry.
• Certifications (preferred but not mandatory):
o Salesforce Certified Marketing Cloud Consultant
o Salesforce Certified Service Cloud Consultant
o Salesforce Certified Application Architect or System Architect
o Salesforce Certified Marketing Cloud Developer (bonus)