Position Overview

Scope of Responsibility

• All enterprise marketing collateral
• Brand standards, logo governance, typography, and visual identity
• Trade show strategy and execution
• RFP creative participation and proposal formatting
• Media vendor relationships
• Client meeting setup and execution support
• Marketing library of equipment spec sheets
• Digital content oversight and visual asset library management

Key Responsibilities

Enterprise Brand Governance

• Maintain and enforce brand standards across all verticals
• Approve external-facing materials prior to release
• Ensure consistency of logos, color palette, and messaging

Marketing Collateral Development

• Develop and maintain decks, brochures, one-pagers, case studies, and spec sheets
• Maintain version control and centralized access

RFP & Proposal Support

• Develop branded layouts and visual storytelling components
• Support BD and Solutions teams with formatting and graphics

Trade Show Strategy & Execution

• Collaborate with leadership to select events aligned with vertical goals
• Manage booth logistics and branded materials
• Coordinate attendees and post-show reporting

Vendor & Media Management

• Manage marketing vendors and negotiate pricing
• Ensure vendor performance accountability

Client Meeting Support

• Support agenda development and presentation refinement
• Coordinate catering and branded materials

Qualifications & Experience

• 7+ years in marketing leadership (minimum)
• Experience managing enterprise brand standards
• Strong RFP support background
• Trade show planning experience
• Executive-level communication skills

Success Measures

• Consistent enterprise brand presentation
• High-quality and timely RFP support
• Professional trade show execution
• Organized and current marketing asset library