Senior Sales, Promotional Industry

Roles and Responsibilities

Enterprise Sales & Revenue Growth

The ideal candidate must have direct experience selling to the promotional products industry (promotional products, branded merchandise, print‑on‑demand, or PromoTech solutions). This role requires deep understanding of promo-specific workflows (custom imprinting, short-run SKUs, supplier/distributor networks, proofing and rush fulfillment), and proven success positioning cloud/ERP/e‑commerce/BPO platforms to promo distributors, suppliers or large corporate marketing buyers.

• Drive new customer acquisition and revenue growth across the North America market.

• Own complete enterprise sales cycles including prospecting, discovery, solutioning, proposal development, negotiation, and closure.

• Build and manage strong relationships with CXOs and senior stakeholders across IT, Finance, Operations, Digital, and Transformation teams.

• Achieve assigned quarterly and annual sales targets.

Solution Selling & Client Engagement

• Conduct discovery sessions to understand client business processes and pain points.

• Position Clients cloud, ERP, e-commerce, and BPO solutions as business transformation enablers.

• Lead solution demonstrations in collaboration with pre-sales and product teams.

• Develop proposals, business cases, and ROI-driven value narratives.

Pipeline & Forecast Management

• Build and maintain a healthy and predictable sales pipeline.

• Ensure accurate forecasting, pipeline visibility, and reporting through CRM tools.

• Track deal progress, conversion ratios, and sales cycle timelines.

Cross-Functional Collaboration

• Work closely with Marketing to support US-focused campaigns and lead-generation initiatives.

• Collaborate with Product and Delivery teams to align solutions with customer expectations.

• Ensure smooth transition and handover to delivery and customer success teams post deal closure.

Key Performance Indicators (KPIs)

• Achievement of quarterly and annual revenue targets (US market).

• New logo acquisition and pipeline creation.

• Lead-to-opportunity and opportunity-to-closure conversion rates.

• Pipeline health, forecast accuracy, and CRM discipline.

• Contribution to market expansion and repeatable sales motions in the US.