Business Analyst, Marketing Technology

• Posted 2 days ago • Updated 20 hours ago
Contract W2
12 Months
On-site
Depends on Experience
Fitment

Dice Job Match Score™

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Job Details

Skills

  • Business Requirements Gathering
  • Agile Methodology
  • Customer Segmentation Analysis
  • Personalization Strategy
  • Adobe Experience Platform / Salesforce Marketing Cloud
  • Offer Management Platforms (e.g.
  • Naehas)
  • User Story Development
  • UAT Planning & Execution
  • Campaign Management Tools

Summary

Key Responsibilities & Skills
  • Business Requirements Gathering
  • User Story Development
  • Process Flow Modeling
  • Acceptance Criteria Definition
  • Agile Methodology
  • Stakeholder Collaboration
  • Customer Segmentation Analysis
  • Personalization Strategy
  • Campaign Lifecycle Management
  • Offer Management Strategy
  • Data Analysis & Insight Generation
  • UAT Planning & Execution
  • Documentation Management
Technical Skills
  • Adobe Experience Platform / Salesforce Marketing Cloud
  • Offer Management Platforms (e.g., Naehas)
  • Campaign Management Tools
Education

Bachelor's Degree in Business Administration, Marketing, Data Analytics, Information Systems, Computer Science. Preferred: MBA, Master's in Business Analytics, Master's in Marketing, Master's in Data Science.

Industry Experience
  • Marketing Technology (Martech)
  • Campaign Management
  • Digital Marketing
  • Offer Management
  • Customer Experience
Employers have access to artificial intelligence language tools (“AI”) that help generate and enhance job descriptions and AI may have been used to create this description. The position description has been reviewed for accuracy and Dice believes it to correctly reflect the job opportunity.
  • Dice Id: 90838929
  • Position Id: 925018e2-bed8-4fc4-893d-41c571d199db
  • Posted 2 days ago
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