We are looking for Digital Analytics and Tagging Consultant for our client in San Antonio, TX.
Job Title: Digital Analytics and Tagging Consultant
Job Location: San Antonio, TX
Job Type: Contract
Job Overview:
Pay Range $40hr - $45hr
Requirement/Must Have:
- Strong Digital Analytics and tagging skills - Adobe Analytics, Adobe Experience Platform Launch, Google Tag Manager (GTM), Adobe Workspace, Google Analytics / GA4.
- Experience with dotcom and mobile app analytics (iOS and Android).
- Experience in SQL and data analysis techniques.
- Knowledge of Adobe Target and personalization strategies.
- Experience with Tableau or Power BI reporting platforms.
- Experience implementing digital measurement solutions.
- Familiarity with customer journey analytics and digital funnel analysis.
- 5+ years of experience in Digital Analytics, Web Analytics, Data Analytics, or Digital Measurement.
- 3+ years of hands-on experience with digital tagging and analytics implementations.
Responsibilities:
- Design, implement, and maintain digital analytics tracking across web and mobile applications.
- Develop and manage tagging solutions using Adobe Analytics, Adobe Launch (AEP Launch), Google Tag Manager (GTM).
- Create and maintain Solution Design Documents (SDDs), tagging specifications, and measurement frameworks.
- Define and implement tracking for customer journeys, digital interactions, acquisition funnels, campaigns, and conversion events.
- Partner with development teams to ensure accurate deployment of analytics requirements.
- Analyze digital behavioral data to identify trends, opportunities, and business insights.
- Translate business questions into data-driven analyses and recommendations.
- Perform customer journey, conversion funnel, engagement, and channel performance analysis.
- Develop KPI dashboards and executive scorecards using Tableau.
- Support A/B testing, experimentation, and optimization initiatives.
- Present findings and recommendations to leadership and business stakeholders.
- Monitor data quality and identify tracking discrepancies.
- Collaborate with Data Scientists and Business Analysts to enable advanced analytics and predictive modeling use cases.
- Ensure alignment between digital metrics and enterprise KPIs.
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Benefits
Our Benefits Include:
- Medical, Dental, and Vision Insurance
- 401(k) Retirement Plan
- Health Savings Account (HSA)
- Disability Insurance (Short-Term and Long-Term)
- Life and AD&D Insurance
- Paid Sick Leave (where required by applicable state or local law)
- Supplemental Insurance Plans
- Identity Theft Protection
- Pet Insurance
- Employee Wellness Programs
- Employee Assistance Program (EAP)
- Career Growth and Professional Development Opportunities
Disclaimer: Benefits eligibility, accrual rates, and usage limits may vary based on employment status, length of service, and work location. Paid Sick Leave is provided in strict accordance with applicable state and municipal mandates. Cynet Systems Inc. reserves the right to modify, amend, or terminate any benefit plans at any time in accordance with applicable laws.
About Cynet Systems
Founded in 2010 and headquartered in the Washington, DC metro area, Cynet Systems Inc. is a leading technology staffing and workforce solutions company serving Fortune 500 companies, government agencies, and enterprise organizations across the United States and Canada. We deliver agile, scalable talent solutions across IT, engineering, life sciences, clinical, and professional staffing, powered by a high-performing recruitment engine operating across North America and Asia.
As a nationally and locally certified Minority Business Enterprise (MBE), Cynet Systems is committed to helping organizations build high-performing teams while empowering professionals to grow rewarding careers. Our organization is certified to ISO 9001, ISO 14001, ISO 27001, and SOC 2 Type II standards, reflecting our commitment to quality, security, operational excellence, and customer success.
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