Marketing Specialist II

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Position: Campaign Marketing Manager -- Email
Location: Canton, Ohio
Duration: Contract
Job ID: 177539

Job Overview:
The Marketing Specialist II will be responsible for managing end-to-end campaign execution within Salesforce Marketing Cloud (SFMC) for B2B clients. This role combines marketing automation expertise with a strong analytical mindset to enhance campaign performance through AI-driven insights, automation, and personalization. The ideal candidate will collaborate closely with data teams and creative agencies to ensure seamless campaign delivery, high-quality execution, and continuous optimization leveraging data and emerging AI capabilities.

Responsibilities:

• Build, test, and deploy static and automated email campaigns in Salesforce Marketing Cloud (Email Studio, Automation Studio, Journey Builder).
• Ensure campaigns are executed accurately and on time with proper QA and compliance checks.
• Collaborate with stakeholders to translate client requirements into executable SFMC workflows.
• Adhere to execution timelines, QA processes, and documentation within the campaign management systems.
• Identify opportunities for automation, scalability, and process improvement.
• Perform other duties and/or special projects as assigned.

Qualifications:

• Minimum 2 years of experience in Direct Marketing Channel experience (e.g., Email, Direct Mail, SMS, Mobile push/wallet campaigns).
• Proven experience in B2B campaign operations or marketing automation.
• Exposure to Salesforce Marketing Cloud (SFMC).
• Demonstrated experience in attention to detail, project management, and business communication.
• Proven ability to deliver analytical solutions for business problems.

Desired Skills:

• Exposure to marketing and retail concepts.
• Familiarity with marketing databases and digital platforms.
• Experience with project management tools such as COSMOS Workfront, MRM, Jira, or ProofHub.
• Demonstrated ability to manage multiple projects, organize workflow, and prioritize work.

About PTR Global: PTR Global is a leading provider of information technology and workforce solutions. PTR Global has become one of the largest providers in its industry, with over 5000 professionals providing services across the U.S. and Canada. For more information visit ;br>
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Pay Range: $40-41/hr on W2

The specific compensation for this position will be determined by several factors, including the scope, complexity, and location of the role, as well as the cost of labor in the market; the skills, education, training, credentials, and experience of the candidate; and other conditions of employment. Our full-time consultants have access to benefits, including medical, dental, vision, and 401K contributions, as well as PTO, sick leave, and other benefits mandated by applicable state or localities where you reside or work.

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