Salesforce Developer _ Marketing Cloud, Sales Cloud & Lead Integration

K&K Global Talent Solutions Inc. is an international recruiting agency that has been providing technical resources in the Canada and the USA region since 1993.

This position is with one of our clients in USA, who is actively hiring candidates to expand their teams.

 

 

Job Title: Salesforce Developer _ Marketing Cloud, Sales Cloud & Lead Integration

Location: Mclean, VA/Onsite

Position type: Full time/Permanent role

Descriptions:

Must Have Technical/Functional Skills

· 8+ years of experience on the Salesforce platform

· Strong hands-on expertise in:

· Salesforce Marketing Cloud

· Sales Cloud

· Lead management and lead integration

· Experience with Marketing Cloud Connect (Salesforce–Marketing Cloud integration)

· Proficiency in SQL, AMPscript, and Automation Studio

· Experience with Salesforce APIs (REST/SOAP) for lead and data integrations

· Solid understanding of Salesforce data model, security model, and sharing concepts

· Strong communication and stakeholder collaboration skills

 

Nice to Have:

· Experience in BFSI, Lending, Mortgage, or Digital Sales domains · Knowledge of Einstein Engagement, personalization, or analytics 

· Experience integrating third-party lead sources (web forms, mobile apps, external platforms) 

· Salesforce certifications (Sales Cloud Consultant, Marketing Cloud Consultant, Platform Developer)

 

Roles & Responsibilities:

· Design, implement, and support solutions across Salesforce Marketing Cloud and Sales Cloud

· Configure and build end-to-end lead lifecycle processes, including:

· Lead capture from digital channels

· Lead scoring, routing, and assignment

· Lead conversion and handoff to Sales

· Implement and maintain Marketing Cloud–Sales Cloud integrations using standard connectors and APIs

· Build and manage Marketing Cloud components including:

· Journey Builder

· Email Studio

· Automation Studio

· Contact Builder

· Develop personalized, data-driven campaigns leveraging synchronized Sales and Marketing data

· Design data extensions, SQL queries, and automations to support segmentation and targeting

· Collaborate with business, marketing, and sales teams to translate requirements into technical solutions

· Support production issues, perform root-cause analysis, and implement permanent fixes

· Ensure solutions comply with Salesforce best practices, security standards, and performance guidelines