Job Title: Global Salesforce Alliance Marketing Manager
Location: New York, NY 10020 USA (REMOTE POSITION)
Duration: 6 Months
Description:
Drive global Salesforce marketing team with the development and implementation of integrated marketing campaigns, client-facing programs and event sponsorships.
Collaborate with key stakeholders to clearly define requirements and deliver expected results.
Exceptional communicator with critical thinking and proactive problem-solving skills.
Work with team to plan and deliver effective marketing programs collaborating with US and global counterparts which build pipeline and eminence for alliance programs and drive business growth for go to market initiatives.
Own the production of deliverables including, hosted and third-party events, externally facing videos and webcasts, social media and blogging, and digital advertising.
Maintain project timelines and deliverables to ensure successful execution of programs with reporting and tracking of leads; consult and collaborate with stakeholders to clearly define requirements and expected results.
Collaborate with key relationship managers, alliance, and sales teams to develop integrated alliance marketing campaigns through marketing automation, events, thought leadership, collateral, and digital. Design event strategy for annual conferences, regional events, roundtables and alliance sponsored events; Execute agreed upon plans to support initiatives within described budget
Track, monitor and measure the effectiveness of marketing activities and contribute to the creation of ROI reports.
Qualifications
Bachelor s degree in Marketing or related field.
At least 5 years of enterprise B2B marketing experience.
Experience in creating demand generation programs and digital marketing strategies.
Strong performance in developing, managing and executing multichannel marketing programs, with a collaborative mind-set, to consistently deliver high quality results.
Experience in developing digital advertising, branding and social media to support event marketing activations.
High proficiency with MS Excel, Word, and PowerPoint.
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