Web Optimization Manager

Our healthcare client is seeking a highly analytical, insights-driven Web Optimization Manager to manage the ongoing enhancements of their website experience. The role is for an 8 month contract with potential to be extended further, and is 100% remote

Responsibilities:

In this role, you will uncover friction points across the digital journey, develop data-backed hypotheses, and create A/B testing strategies to improve engagement and conversion. You'll work closely with our data analyst to translate complex user behavior data into actionable insights and implement site enhancements that measurably improve business outcomes.

Requirements:

• 4+ years of experience in website optimization, digital experience, CRO (conversion rate optimization), or a similar role.
• Deep experience working with web analytics platforms (e.g., Heap, Adobe Analytics, Google Analytics).
• Proficient in A/B and multivariate testing tools such as Dynamic Yield, Optimizely, Google Optimize, Adobe Target, or similar.
• Strong hypothesis-driven mindset, with a proven ability to design, run, and analyze digital experiments.
• Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis.
• Comfortable working with cross-functional teams including UX, content, product, and engineering to bring ideas to life.
• Strong communication skills and the ability to present insights in a clear, actionable, and persuasive way.
• A Bachelor's degree is required.

To learn more about this and other positions, contact Andrew Felix at or . Healthcare IT Leaders is a national leader in IT workforce solutions, connecting healthcare provider, payer and life sciences organizations with experienced technology talent for consulting and full-time hiring. For more information, visit us on the web at .

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