Business Systems Analyst Content Supply Chain

Position: Senior Business Systems Analyst (Sr. BSA) Content Supply Chain / Content Creation & Assembly

Location: Remote

Duration: 8+ months

Position Summary

We are seeking a highly skilled Senior Business Systems Analyst (Sr. BSA) with strong expertise in Digital Content Supply Chain management with a focus on Content Creation, Modular Content, and Content Assembly phases of the lifecycle.

The role will support goals of delivering solutions aimed at scalable content creation, composition, assembly, governance, with an aim towards increasing content reusability as well as generating personalized Denovo content requiring strong collaboration across Product, Marketing (business) and Technology teams.

This techno-functional IT BSSA will partner with a Business Product Manager supporting tools like Adobe Express, Firefly, Adobe Genstudio, Figma Weave, Translation tools and other Adobe utilities in the Content Creation and Assembly space. These tools are planned for integrations with the rest of Marketing technology solutions such as Adobe Workfront, Adobe Assets DAM and Veeva Promomats (VVPM) for Content Review.

A strong understanding of system integrations between these solutions is desirable to ensure

Key Responsibilities

• Drive proof of concept (POCs) evaluation efforts while collaborating with Business Product Managers to rapidly evaluate new age content tools in the space of AI driven Text, Image and Video content generation, Podcast generation, Content Translations, AI powered Content Assembly and multi-Agent, data and tool orchestration solutions.
• Capture use-cases, requirements, conduct workshops, discovery sessions, and solution walkthroughs to define current-state and future-state workflows.
• Translate business requirements into functional specifications, user stories, and process flows while owning the end-to-end management, documentation, and maintenance of the product backlog.
• Translate internal needs into actionable product requirements for partners and vendors like Adobe, communicate to drive change.
• Translate complex marketing Content creation workflows into technical requirements for Agentic AI based solutions, driving towards automated assembly and orchestration of content across the Adobe ecosystem.
• Analyze content creation, assembly, review, approval, and publishing workflows to identify optimization opportunities.
• Support backlog refinement, prioritization, and sprint planning activities in Agile delivery environments.

Domain Expertise & Strategy

• Provide functional expertise in Content Supply Chain, Modular Content, Content Creation (both Derivative & Denovo) & Assembly, and Content Composition workflows
• Drive the "GNE x Adobe" technical partnership, serving as the front-line lead for product inquiries, feature requests, and technical troubleshooting.
• Oversee and coordinate delivery activities with external vendors (System Integrators), ensuring technical builds align with functional designs and user stories.
• Monitor project milestones, identify delivery risks, and manage cross-workstream dependencies to ensure on-time release execution.
• Drive the technical implementation and enhancement of Adobe Express, Creative Cloud, and integrated Content Assembly platforms
• Collaborate with cross-functional teams to design scalable, reusable, and governed content processes
• Recommend process improvements and scalable content operating models aligned with enterprise content strategy.
• Technical Knowhow Expected

• Enterprise Architecture Familiarity is a must with understanding of Digital Content Workflow tools, Creation tools, DAM, Production applications like AJO and other such tools.
• Knowledge of API architectures for tools like Adobe Workfront, Adobe Express, Adobe Firefly, Adobe Experience Manager - Adobe Assets, Veeva Vault Promomats is a plus.
• A strong understanding or experience in mapping the functioning of an AI agent to source data from a Workflow Orchestration tool like Adobe Workfront, use AI to generate draft text content, extract relevant data and meta-data from DAM, push digital content data into solutions that provide API connectivity for consumption.
• The candidate will be responsible for documenting functional requirements, collaborating with AI/ML developers to document technical requirements that describe how an Agentic AI based Master Orchestration layer interfaces with adjacent legacy systems.

Testing & Quality Assurance Support

• Support end-to-end testing activities including SIT and UAT planning and coordination
• Define and validate test scenarios, business validation criteria, and acceptance requirements
• Validate the decision-making logic of AI Agents to ensure automated outputs consistently meet brand guardrails and business rules

Education: At least a bachelor s degree (or equivalent experience) in Computer Science, Software/Electronics Engineering, Information Systems, or closely related field is required.